Content Creator

East Earl, PA (On-site)

Salary Not AvailableEntry LevelFull time

Posted 2 months ago

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Job Summary

Drive engaging content creation and distribution across social platforms for Keystone Outdoor Living.

  • Own the end-to-end content lifecycle across YouTube, Instagram, TikTok, and more.
  • Must-have: proven content creator with strong writing and storytelling.
  • Standout: video production and graphic design skills add impact.

Job Description

Responsibilities

  • Create engaging videos and visual content for social media.
  • Develop content strategies tailored to different platforms (e.g., YouTube, Instagram, Twitter, TikTok).
  • Produce creative content for marketing campaigns, newsletters, and ads.
  • Plan, create, and schedule posts across social media platforms.
  • Monitor social media trends and leverage them to create viral content.
  • Collaborate with the marketing team to create cohesive content strategies.
  • Analyze audience insights and content performance to adjust strategies.
  • Track performance metrics (e.g., engagement, reach, clicks) and improve content based on results.
  • Utilize analytics tools to assess content performance and audience behavior.
  • Ensure that all content aligns with the brand’s voice, style, and guidelines.

Requirements

  • Proven experience as a content creator.
  • Strong writing, editing, and storytelling skills.
  • Proficiency in content creation tools (e.g., Adobe Creative Suite, Canva, etc.).
  • Knowledge of content marketing strategies.
  • Familiarity with social media platforms and analytics tools.
  • Creative mindset and ability to think outside the box.
  • Strong attention to detail and ability to meet deadlines.
  • Excellent communication and collaboration skills.

Preferred

  • Experience in video production and editing
  • A degree in Marketing or a related field is a plus.
  • Knowledge of graphic design and visual content creation

Benefits

  • Optional 401k plan
  • On-site cafe
  • Yearly raises
  • Paid vacation days
  • Company-provided vacations after the 5 & 10 year marks
  • & more!
Keystone Outdoor Living logo

Keystone Outdoor Living

Keystone Outdoor Living specializes in building stunning outdoor living spaces for homeowners throughout Pennsylvania, Delaware, Northern Maryland, and Northern New York. With a focus on decks, porches, and hardscapes, we create long-lasting showpieces that homeowners cherish. We offer every customer a full 3D rendering of their potential project along with a quote — before they sign.

Founded in 1983
East Earl, Pennsylvania, USA
41 employees (8 in marketing)

Traffic Signals

Monthly Visitors
6.8K
Traffic Source Mix
Search
34%
Direct
46.1%
Referral
5.3%
Social
12.7%
Paid
1.7%

Headcount Trend

Current headcount: ~41

Marketing Team

Marketing Team Size
2 (5% of company)