Responsibilities

• Write posts, threads, strong opinions, product stories, and company updates for LinkedIn and X, across both the founder's personal accounts and the company's brand.
• Plan, film, and edit short-form videos, product demos, interviews, and longer YouTube content without relying on a production team.
• Work closely with the founder to turn everyday conversations, ideas, and lessons into content that reflects his authentic voice.
• Document the reality of building a startup, including customer calls, events, launches, travel, wins, and setbacks.
• Repurpose a single recording into multiple pieces of content, adapting hooks and formats for each platform.
• Own the content calendar, publish consistently, engage with replies, and use performance data to guide future content decisions.

Requirements

• Up to 5 years of experience in content creation, social media, or a related marketing discipline; strong personal or freelance projects are equally welcome.
• Ability to write, shoot, edit, caption, and publish independently without needing a dedicated production team.
• A sharp instinct for storytelling, hooks, pacing, and what makes someone stop scrolling.
• Platform fluency across LinkedIn, X, and YouTube, with a clear sense of why content succeeds differently on each.
• Comfort operating at speed, producing high volumes of content, and iterating quickly based on results.
• Genuine curiosity about AI and B2B technology, with an ability to make complex topics accessible and engaging.
• A proactive approach: you spot opportunities and move on them without waiting for a detailed brief.