Responsibilities

• Develop and execute comprehensive content strategies aligned with marketing goals and brand identity.
• Manage and update content across various content management systems (CMS), including WordPress and other platforms.
• Create high-quality, engaging content including blog posts, social media updates, white papers, email campaigns, and product descriptions.
• Optimize content for SEO by conducting keyword research, implementing best practices, and analyzing performance metrics.
• Collaborate with graphic designers and videographers to produce visual assets using Adobe Creative Suite tools such as Photoshop, Illustrator, and Premiere Pro.
• Edit and proofread all content to ensure clarity, consistency, and accuracy while maintaining brand voice.
• Monitor digital marketing campaigns using tools like Google Analytics and marketing automation platforms to refine content strategies.
• Support social media management efforts by scheduling posts, engaging with followers, and analyzing engagement data.
• Assist in photography and videography projects to produce compelling visual content for digital channels.
• Stay current on industry trends in content marketing, SEO, social media management, and e-commerce to continuously enhance our content initiatives.

Requirements

• Proven experience in content creation, editing, and management within a digital marketing environment.
• Strong knowledge of SEO principles, keyword research techniques, and analytics tools such as Google Analytics.
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator) for graphic design and Adobe Premiere Pro or Final Cut Pro for video editing.
• Hands-on experience with WordPress or similar CMS platforms; familiarity with HTML and CSS is a plus.
• Ability to develop compelling copy for diverse audiences across multiple channels including social media, email marketing, and websites.
• Knowledge of social media management tools and social media marketing strategies.
• Understanding of content strategy development tailored to B2B or B2C markets; experience in e-commerce is advantageous.
• Excellent editing skills with an eye for detail; strong project management abilities to handle multiple deadlines efficiently.
• A proactive attitude with excellent communication skills and the ability to collaborate effectively within a team environment. Join us as a Content Coordinator if you’re passionate about crafting impactful stories that resonate! Bring your creativity, strategic thinking, and technical expertise to help us elevate our brand’s voice across all digital channels—your energy will inspire innovative campaigns that captivate audiences worldwide!

Nice To Have

• Familiarity with HTML and CSS is a plus.
• experience in e-commerce is advantageous.
• Familiarity with digital marketing concepts such as marketing automation, lead generation tactics, and white paper development is preferred.

Benefits

• 401(k)
• Health insurance
• Paid time off
• Vision insurance