Content & Community Marketing Lead at TGW.com - The sweetest spot in golf | Bloomington, MN | $55K/yr – $85K/yr

TGW.com - The sweetest spot in golf

Content & Community Marketing Lead

Bloomington, MN (On-site)

$55K/yr – $85K/yrMid Level1+ years expFull time

Posted 2 months ago

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Job Summary

Own the community-driven content and engagement engine, aligning creators, channels, and metrics to grow active communities and meaningful conversations.

Content & Community Coordination: publish across social, blog, email, and forums; manage calendars and assets.
Creator & Campaign Enablement: onboard creators, coordinate collaborations, and execute launches with event logistics.
Analytics-Driven Optimization: track engagement and growth, surface patterns, and guide future content and community strategies.

Job Description

Content Creation & Coordination: Assist in creating and publishing content across social, blog, email, and community channels
Coordinate the content calendar and ensure timely delivery of assets
Support development of short-form content (social posts, emails, newsletters, UGC highlights)
Help repurpose creator and customer content across platforms
Community Engagement: Manage day-to-day activity in community spaces (e.g., youtube, Facebook, forums, social comments)
Respond to comments, questions, and conversations in a timely and brand-aligned way
Identify and engage active members, advocates, and contributors
Support community initiatives such as AMAs, challenges, and events
Campaign & Program Support: Assist with execution of creator collaborations, campaigns, and launches
Coordinate logistics for community events (virtual or in-person)
Help onboard creators, ambassadors, or community members into programs
Analytics & Reporting: Track performance metrics across content and community channels
Compile reports on engagement, growth, and campaign performance
Surface insights and trends to improve future content and engagement strategies
Operations & Collaboration: Maintain tools and systems (content calendars, community platforms, project trackers)
Collaborate cross-functionally with marketing, product, and customer success teams
Ensure brand voice and messaging consistency across all touchpoints

1–4 years of experience in content marketing, social media, or community management
Strong written communication skills with an eye for brand voice and tone
Passion for social media, online communities, and digital culture
Highly organized with the ability to manage multiple projects at once
Comfortable engaging directly with customers and creators

Experience managing communities on platforms like Slack, Discord, or Reddit
Familiarity with content and social tools (e.g., Hootsuite, Sprout, Notion, Canva)
Experience supporting influencer or creator campaigns
Basic understanding of analytics tools (Google Analytics, social insights, etc.)

TGW.com - The sweetest spot in golf

From internet golf pioneer to industry leader, TGW.com took its first order in April 1998 and became one of the world’s first online golf retailers. Starting as a small family-operated company with only four full-time employees TGW has since grown to approximately 250 team members. In May 2000, TGW moved into the 105,000 square foot building located at 8851 East 34th Street and now, with over 230,000 square feet of warehouse space devoted to a huge selection of golf related products, TGW has become Golf’s #1 Online Superstore.In 2005, BaseballSavings.com and SoftballSavings.com became siblings to the TGW family with substantial progression occurring during the following years. Over 20,000 baseball and softball products are available to choose from. Baseball Savings’ internet sales continue to increase and the first Baseball Savings mail-order catalogs began shipping in 2010. On October 28, 2010, SoccerSavings.com joined its golf, baseball and softball counterparts and with an ever growing inventory, great service and pricing is already experiencing incredible growth.In December, 2012 TGW was purchased by Northern Tool & Equipment. TGW along with it's sister company The Sportsman's Guide make up the Sports and Leisure group of the company. Please visit us at: www.tgw.com, www.baseballsavings.com, www.softballsavings.com, www.soccersavings.com

Founded in 1997

Wichita, Kansas, USA

86 employees (10 in marketing)

www.tgw.com