Responsibilities

• Create engaging daily video and photo content featuring dealership inventory, promotions, customer deliveries, and staff highlights
• Produce short-form video content for: Facebook, Instagram Reels, YouTube Shorts, TikTok (if applicable)
• Maintain consistent brand voice and dealership image across platforms
• Capture trending, engaging content ideas relevant to automotive retail
• Team & Brand Promotion: Highlight dealership staff to build trust and community awareness
• Team & Brand Promotion: Create salesperson spotlight content and dealership culture content
• Team & Brand Promotion: Support customer testimonial and delivery moment content
• Inventory Marketing: Feature priority inventory including trucks, SUVs, certified pre-owned vehicles, and fresh trades
• Inventory Marketing: Assist in showcasing aged inventory through creative content
• Inventory Marketing: Work with leadership to align content with sales goals and promotions
• Website & Digital Support: Assist with website merchandising and featured inventory promotion
• Website & Digital Support: Support photo/video asset creation for online inventory presentation? (Keep wording as in description)

Requirements

• Comfortable and confident on camera
• Strong communication and interpersonal skills
• Social media content creation experience
• Experience with Instagram, Facebook, YouTube Shorts, TikTok
• Basic video editing skills (CapCut, Canva, Adobe Express, etc.)
• Creative mindset with strong attention to detail
• Self-motivated and highly organized
• Ability to work in a fast-paced dealership environment

Preferred

• Automotive experience preferred but not required
• Marketing, branding, content creation, or social media background
• Sales or customer-facing experience is a plus

Benefits

• High-energy, growth-focused environment
• Opportunity to build your personal brand and professional portfolio
• Work directly with dealership leadership
• Make a measurable impact on a fast-growing dealership