Consumer Brand Manager

USA (Remote)

Salary Not AvailableMid Level4+ years expFull time

Posted 2 months ago

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Job Summary

Own the patient education and brand-software workflow for consumer aesthetics marketing, translating strategy into scalable programs that activate providers and drive patient inquiries.

  • Provider Activation and Consumer Education campaigns that leverage multi-channel content
  • Content frameworks and assets focused on treatment benefits, outcomes, and differentiation
  • Feedback-driven optimization with Sales/CS to improve materials and program effectiveness

Job Description

Responsibilities

  • Execute consumer brand marketing initiatives to drive patient awareness, education, and treatment consideration
  • Translate brand strategy into scalable, patient-facing marketing programs for provider activation
  • Develop and manage integrated consumer campaigns aligned with product positioning and commercial priorities
  • Ensure brand consistency across all patient-facing content and provider marketing materials
  • Create and deliver turnkey marketing programs, toolkits, and assets to support providers post-sale
  • Partner with Sales and Customer Success to equip customers with effective patient engagement tools and best practices
  • Gather and incorporate customer feedback to improve marketing programs and support materials
  • Oversee development and optimization of consumer-facing content within the AMPS marketing platform
  • Manage patient marketing assets across digital channels including website, email, social, and landing pages
  • Ensure content remains current, compliant, and aligned with campaign strategies
Cynosure, LLC logo

Cynosure, LLC

Cynosure Lutronic is a global leader in energy-based dermatology and medical aesthetic technologies, shaping the future of skin health. With a mission to empower people to feel confident in their skin, we deliver intelligent, results-driven solutions across laser, RF, IPL, LED, and EMS platforms.Backed by more than three decades of innovation, and over 100,000 installed systems worldwide, we combine advanced engineering, breakthrough clinical insights, and manufacturing excellence to raise the standard in safety, precision, and efficacy. With 1,100 employees across North America, EMEA, and APAC, and a diversified portfolio spanning skin tightening, revitalization, resurfacing, hair removal, vascular procedures, and more, Cynosure Lutronic partners with providers globally to deliver quality outcomes and exceptional patient experiences.

Founded in 1991
Westford, Massachusetts, USA
822 employees (44 in marketing)