Competitive Spending Analyst

Alexandria, VA (On-site)

Salary Not AvailableMid Level2+ years expFull time

Posted 2 months ago

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Job Summary

Own the competitive sensing backbone for political media, turning cross-channel activity into trusted, decision-ready insights for buying, strategy, and client-facing teams.

  • Competitive Monitoring: track media spend, messaging, and creative across broadcast, digital, and CTV to inform decisions.
  • Data Integrity & Reporting: maintain accurate outputs and dashboards, ensuring trusted insights for internal and client teams.
  • Agency & Cross-Channel Collaboration: coordinate with vendors, stations, and data partners, supporting outreach, scheduling, and campaign visibility.

Job Description

Responsibilities

  • Competitive Monitoring: Track, analyze, and report on media spending, messaging, and creative strategy across broadcast, cable, digital, and CTV.
  • Reporting Tool Administration: Manage the firm’s competitive intelligence tools and dashboards, ensuring timely updates and actionable insights for internal teams and clients.
  • Data Integrity: Maintain high standards of accuracy in all monitoring and reporting outputs, collaborating across departments to ensure excellence.
  • Agency Communication: Serve as a professional point of contact with station representatives, media vendors, and data partners to verify metrics and creative information.
  • Support agency visibility through professional social media updates that highlight non-partisan data visualizations, media trends, and campaign insights.
  • Create clear, factual, and visually compelling summaries of market activity — focusing on data, not opinion or advocacy.
  • Assist the media buying team with vendor outreach and placement tasks.
  • Contribute to schedule entries, rate updates, payment coordination, and other operational support functions.
  • Learn the fundamentals of political communication strategy through exposure to live campaigns and cross-channel media planning.

The Strategy Group Company

Our Columbus-based firm began in a one-room office above a garage serving political candidates across America. Because of our knack for moving faster, smarter, and with more compelling messages than the next guy, we’ve been able to help our nation-wide client list win at all levels, including U.S. President, Governor, and Senator. The Strategy Group for Public Affairs builds on that success, offering to our corporate clients the same service and experience that has made our firm the leading political adverting company in America.

Founded in 1994
Delaware, Ohio, USA
38 employees (15 in marketing)