Customer Engagement Coordinator
ZipLiens
Somerset, KY (Remote)
In-houseFull-timeMid level2+ years exp.
1 day ago
Community Marketing Coordinator
Kalispell, MT (On-site)
$52K/yr – $72K/yrMid Level1+ years expFull time
Posted 2 months ago
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Job Summary
Coordinate and optimize Immanuel Living's marketing and lead-generation systems, aligning CRM workflows, content creation, social media, and events to drive inquiries and resident engagement.
- CRM & marketing automation: manage workflows, reporting, database hygiene, and lead routing to advance prospects through the sales funnel.
- Content & social strategy: develop engaging content, manage blogs/newsletters, social planning/execution, and video content to showcase resident stories.
- Campaigns & events: coordinate digital and print campaigns, website updates, vendor/event promotions, and open houses to generate qualified inquiries.
Job Description
Responsibilities
- Manage CRM workflows, automations, reporting, and database hygiene
- Support touring software, inquiry routing, and lead workflows
- Troubleshoot systems and recommend process improvements
- Assist with data entry, record keeping, and administrative tasks as needed
- Coordinate email campaigns, print collateral, direct mail, digital content, and promotional materials
- Support social media content planning and execution
- Assist with website updates and content management
- Coordinate marketing asset creation with internal/external partners
- Know the procedures followed in lead fulfillment and lead tracking to advance a prospect in the sales process
- Develop and execute a social media strategy to promote our senior living community
- Create engaging and relevant content for various social media platforms
- Monitor and respond to online community interactions
- Write blog posts, newsletters, and other written content
- Create video content to share residents' stories and showcase the lifestyle
- Develop digital ad campaigns to target specific demographics
- Monitor ad performance and make necessary adjustments to optimize results
- Coordinate logistics for events, open houses, workshops, and outreach initiatives
- Assist with vendor communication and event promotion
- Track campaign performance, inquiry activity, and engagement metrics
- Prepare reports and dashboards for leadership review
IMMANUEL LIVING
As a not-for-profit Life Plan Community, we offer retirement choices that embrace a philosophy of dignified care for the whole person. At Immanuel Living, our residents lead fulfilling and balanced lifestyles by incorporating six dimensions of wellness into every aspect of care we provide: Physical, Emotional, Intellectual, Social, Spiritual, and Occupational.Providing resident-focused care that is professional and compassionate, and that can be obtained all in one location, is important for helping residents to age in place—which is why we’ve expanded to serve a wider variety of needs, over the years. The services in our loving continuum-of-care include: residential living, assisted living, rehabilitation, skilled nursing, and memory care. Even with added services and growth, we’ve remained committed to our residents’ happiness. That’s the history of integrity for which we’re known: People respect us, and we’re determined to never let them down. Locally based and not-for-profit, at Immanuel Living, we serve seniors the way they need to be served: with whatever they need.
