Responsibilities

• Managing content creation and overseeing content distribution for all exhibitions, programs, performances, and events
• Driving consistent and significant growth in program attendance and participation, as well as community followership and advocacy
• Actively tracking reach, engagement, journeys, behavior, advocacy, and other key metrics as a closed loop process for ensuring continuous improvement in segmentation, messaging, and related actions
• Understanding and measuring what makes for great experiences for the organization’s constituents
• Documenting and recommending policy, process, and system changes to reduce/eliminate experience detractors and/or frictions, while introducing other changes to elevate experiences
• Overseeing implementation of desired changes
• Managing data in the central database (CRM) for interactions with donors, grant-making organizations, foundations, sponsors, and members
• Supporting the Executive Director and Development Committee of the Board with CRM analysis and actionable insight
• Supporting the same on development and leadership of related events
• Ownership of data inputs, tracking and performance analytics around all programs, product, and content