Responsibilities

• Manage, build, grow, and/or create BLEHEALTH’s social media platforms (Instagram, Facebook, TikTok, LinkedIn, YouTube).
• Establish connections with TV, radio, and other advertising outlets to expand BLEHEALTH’s visibility.
• Create, schedule, and publish engaging content aligned with organizational goals.
• Strengthen BLEHEALTH’s digital footprint through consistent branding, storytelling, and analytics-driven strategy.
• Monitor engagement, respond to comments/messages, and track performance metrics.
• Collaborate with internal teams to ensure accurate representation of programs, services, and updates.
• Increase positive engagement on platforms such as Glassdoor and Indeed.
• Record member testimonials (with consent) and publish approved content.
• Track and report all social media activity.
• Maintain a tracking spreadsheet and provide regular reports to the Executive Team.

Requirements

• 3+ years of experience in public relations, community outreach, communications, marketing, or related fields.
• Demonstrated experience managing social media platforms for a business or organization (required).
• Strong understanding of community health, social services, or healthcare environments preferred.
• Excellent written and verbal communication skills.
• Intermediate proficiency in Microsoft Office (Word, PowerPoint, Outlook).
• Intermediate to advanced proficiency in Microsoft Excel for tracking engagement, outreach metrics, and reporting.

Preferred

• Bachelor’s degree in communications, Public Relations, Marketing, Digital Media, Community Health, or related field.
• Experience working with Medi-Cal populations, community-based organizations, or healthcare programs.
• Graphic design or video editing skills (Canva, Adobe, CapCut) a plus.
• Bilingual (English/Spanish) preferred but not required.