Communications Specialist

Gainesville, FL (On-site)

$57K/yr – $65K/yrMid Level2+ years expFull time

Posted 6 days ago

Job Summary

Own and shape cross-channel communications for the Lastinger Center, collaborating with leadership to produce and maintain messaging, content, and outreach materials; coordinate with subject matter experts and teams; and monitor impact to inform strategy across audiences.

  • Lead development and alignment of materials with brand standards
  • Coordinate recruitment-focused messaging and distribution across digital channels
  • Track analytics to optimize communication strategies

Job Description

Responsibilities

  • Collaborate with leadership in the development of communications materials by evaluating needs, goals and intended outcomes.
  • Create and maintain messaging and content for the Lastinger Center and its projects in alignment with center-wide communications strategies and brand standards.
  • Support recruitment marketing and communications plans and participant outreach through strategic messaging and distribution across digital channels including email, SMS, social media and web.
  • Manages the content of various communication media including brochures, memos, and digital communication media.
  • Write, edit and refine content for various stakeholders including learners, families, educators, school districts, funders and legislators.
  • Support public relations and promotional initiatives through the development of communication materials including press releases, articles, newsletters and marketing collateral.
  • Supports the communications request process including intake, consultation and internal content production, including gathering information from appropriate staff; drafting, integrating, and tailoring language to align with needs and goals.
  • Coordinate the development of marketing and communications materials with subject matter experts, design, production and web teams.
  • Coordinates final review and approval of communications content.
  • Provides advice and expertise on all aspects of communications formats to ensure clarity and accuracy of the communications initiative.

Requirements

  • Bachelor’s degree and two years of relevant experience; or an Associate’s degree and four years of relevant experience; or an equivalent combination of education and experience.

Preferred

  • Experience with recruitment planning and events.
  • Excellent written and oral communication skills.
  • Proficiency in long form and short form writing.
  • Ability to work independently and manage multiple priorities.
  • Ability to foster interpersonal relationships.
  • Proficiency in Microsoft Office Suite, Google Suite, and project management software.
University of Florida logo

University of Florida

University of Florida is a major, public, comprehensive, land-grant, research university. The state's oldest, largest and most comprehensive university, it is among the nation's most academically diverse public universities. University of Florida has a long history of established programs in international education, research and service. It was founded in 1853 and is based in Gainesville, Florida.

Gainesville, Florida, USA
31K employees (958 in marketing)

Salaries

Posted range

$57K/yr – $65K/yr

Taken straight from the job posting.

See all University of Florida salaries

Traffic Signals

Monthly Visitors
552K
Traffic Source Mix
Search
17.5%
Direct
75.5%
Referral
6.5%
Social
0.3%
Paid
0.1%

Headcount Trend

Current headcount: ~30.8K

Recent News

University of Florida logo

Communications Specialist

University of Florida · Gainesville, FL · On-site