Responsibilities

• Under general supervision, creates engaging content and develops and implements communication plans, and initiatives.
• This position is the primary writer for StanNews and Merit stories; writing stories for the web and magazine; and developing content.
• Researches, writes and edits communications content for a variety of channels, including web, digital, print and internal communications, ensuring clarity, accuracy and alignment with established messaging.
• Identifies and contributes to the development of brand stories that highlight student, faculty and alumni success, research and University accomplishments.
• Serves as a primary writer for University publications, including but not limited to StanNews, STAN Magazine and Merit stories.
• Creates content for regular campus communications and internal messaging.
• Creates and edits communication materials, including stories, announcements and promotional content for internal and external audiences.
• Assists with the development of writing and messaging related to the comprehensive campaign.
• Assists with scriptwriting and supports video production for use on social media and web platforms.
• Assists with content creation as needed to support communication initiatives.
• Collaborates with departments and stakeholders to identify communication needs and contribute to the development of targeted messaging and materials.
• Contributes to the implementation of marketing and communication plans and campaigns using established strategies and guidelines.
• Ensures internal communication messages are consistent and aligned with brand standards and strategic goals.
• Reviews and edits materials to ensure consistency across communication channels in alignment with brand and editorial standards.
• Maintains and updates communication platforms and content to ensure accuracy, relevance and effectiveness.
• Collaborates with the social media manager to coordinate stories and content for social media platforms.
• Assists in the development, implementation and evaluation of communications, public affairs, and media programs to engage key audiences and support the University’s visibility and reputation.
• Analyzes media trends, audience engagement and communication outcomes to support identification of opportunities for improvement.
• Assists with research and data collection activities to inform communication planning and evaluation.
• Provides input and recommendations for enhancing communication approaches, materials and processes as appropriate.

Requirements

• Education: Equivalent to a bachelor's degree in a related field and two years of relevant experience.
• Experience: Demonstrates acquired and successfully applied knowledge and abilities shown above may be substituted for the required education on a year-for-year basis. An advanced degree in a related field may be substituted for the required experience on a year-for-year basis.

Preferred

• Master’s degree in communications, journalism, public relations, marketing, or a related field.
• Three years of progressively responsible professional experience in communications, public relations, media relations, or a related field.
• Prior experience in a CSU or higher education setting.
• Experience supporting communication plans and campaigns using research and audience insights.
• Experience creating and editing content for web, digital, and print channels.
• Experience producing basic multimedia content and coordinating across web and social platforms.
• Experience collaborating with stakeholders to develop clear, audience-focused messaging.
• Experience supporting media relations and related communication activities.

Benefits

Commensurate with qualifications and experience. As a member of the 23-campus CSU System, we offer an extremely competitive benefits package that includes, but is not limited to, outstanding vacation, health, dental, and vision plans; a fee waiver education program; membership in the California Public Employees Retirement System (PERS); and 15 paid holidays a year. Link to (Bargaining Unit: 9) Benefits Summary: CSU Employee Benefit Summary