Responsibilities

• Develops communications and marketing content, including print and electronic publications, website content, social media, campaigns, public relations materials, marketing, and other related materials in support of NYU Libraries' services and resources and its varied audiences, including NYU students, other library users, and potential donors.
• Collaborates and coordinates with Libraries and broader University constituents to generate, maintain, and disseminate content across communication channels.
• Conducts communications-related research and assessments to inform and improve decision-making around communication strategies and effectiveness.

Requirements

• Bachelor's Degree in Communications, Marketing, Art, Design, Humanities, Social Sciences, or a related field.
• 2+ years relevant professional experience in communication in an academic or library setting, including experience planning, implementing, and evaluating a variety of communication and marketing activities, or an equivalent combination of education and experience.
• Experience with web content management systems and proficiency in web content development methodology.
• Excellent writing and communications skills, including proofreading, generating content, and the ability to transform clinical terminology and jargon into clear, conversational communications.
• Proficiency with Adobe Creative Suite, Canva, Figma, and strong graphic design skills.
• Proficiency with accessibility guidelines for web content, documents, and images.
• Ability to use market research; approach marketing and communication challenges creatively in a high energy, complex university environment.
• Strong creative sense.
• Ability to design high-functioning and artistic physical spaces (e.g., tabling displays, interactive experiences, etc.)
• Skill in crafting targeted communications for addressing specialized needs of diverse audiences through strategic choices in language, design, and communication platforms.
• Knowledge of communication theories, principles, practices and techniques.
• Familiarity with commonly used style guides.
• Ability to work in a fast-paced and dynamic environment.
• Ability to be creative and flexible in response to complex work situations.

Preferred

• Master's Degree
• 2+ years experience working in an advertising agency, internal communications department, or design studio with multiple stakeholders and a variety of communications projects.
• Strong organizational skills and attention to detail.
• Experience with social and digital media platforms and content management systems, and proficiency in web content development methodology.
• Excellent writing and communications skills, including proofreading, generating content, and the ability to transform jargon into clear, conversational communications.
• Proficiency with accessibility guidelines for web content, documents, and images.
• Strong creative sense, graphic design, and/or photography/video skills.
• Ability to design high-functioning and artistic physical spaces (e.g., tabling displays, interactive experiences, etc.)
• Skill in crafting targeted communications for addressing specialized needs in varied audiences through strategic language, design, and platforms.
• Knowledge of communication theories, principles, practices, and techniques.
• Familiarity with commonly used style guides.