Communications Specialist

Michigan, USA

$50K/yr – $65K/yrMid LevelFull time

Posted 3 months ago

Job Summary

Own district multimedia storytelling from production to distribution across video, photography, and digital signage; drive accessibility compliance and brand consistency while elevating student voice through student-led content.

  • Video Production: plan, shoot, and edit multi-camera content for marketing, classrooms, social, and live broadcasts.
  • Channel & Delivery: manage Educational Access Channel and digital playback, troubleshoot streaming, and update the district website with ADA WCAG 2.0 compliance.
  • Student-Centered Content: partner with students and staff to amplify student voices and produce authentic district content.

Job Description

Responsibilities\n- Plan, film and edit professional video content and multi-camera studio productions for marketing, classroom highlights, social media, Channel 22 public access television, podcasts and live broadcasts.\n- Manage the district’s Educational Access Channel and digital playback systems while ensuring high-quality sound, lighting and technical standards for all multimedia productions.\n- Troubleshoot video signal and streaming quality issues to ensure consistent broadcast and digital delivery.\n- Assist with disseminating district information, both routine and emergent, through ParentSqaure communications platform.\n- Maintain familiarity with and a willingness to master pending full ADA (WCAG 2.0) accessibility compliance standards for all digital (video, website, social media) content.\n- Serve as the primary photographer and videographer for district events and Board of Education meetings.\n- Partner with students and staff to produce authentic, student-led content that amplifies student voice and highlights district success.\n- Create visually appealing graphics for both print and digital purposes, including social media, newsletters and department presentations, flyers, brochures, banners and advertisements.\n- Apply and maintain district brand identity across all platforms, including signage, templates and promotional merchandise.\n- Create and program digital signage, with a preference for experience in systems like Daktronics.
Michigan Association of School Boards logo

Michigan Association of School Boards

The Michigan Association of School Boards (MASB) provides quality educational leadership services to all Michigan boards of education, and advocates for student achievement and public education. MASB provides many services to boards of education, including school policy, legal counsel, training and professional development, labor relations, communications, advocacy and superintendent search among others.

Founded in 1949
Lansing, Michigan, USA
56 employees (5 in marketing)

Salaries

Posted range

$50K/yr – $65K/yr

Taken straight from the job posting.

See all Michigan Association of School Boards salaries
Michigan Association of School Boards logo

Communications Specialist

Michigan Association of School Boards · Michigan, USA