Michigan Association of School Boards | Company Profile, Culture & Jobs

Company overview

The Michigan Association of School Boards (MASB) provides quality educational leadership services to all Michigan boards of education, and advocates for student achievement and public education. MASB provides many services to boards of education, including school policy, legal counsel, training and professional development, labor relations, communications, advocacy and superintendent search among others.

Founded in 1949

Lansing, Michigan, USA

56 employees (5 in marketing)

www.masb.org

Salaries

Typical salary range

$50,000 – $65,000

/ yr

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People

Marketing leadership

Larissa Moyer-Grech, M.P.S.

Assistant Director of Marketing

Christina Cooper

Assistant Director of Communications and PR

Headcount trend

Company growth over the last 12 months

Funding

Audience

Monthly website visitors

3.9K

Month over month-43.2%

Quarter over quarter-48.5%

Top sourceDirect (51.3%)

Ad budget per month$0.0

Average search rank37.8

Traffic source mix

Direct

51.3%

Search

26.1%

News

Redford Union board appoints student representative, names MASB delegates and a RESA PAC representative

Oct 23, 2025 • Citizen Portal AI

AT THE CAPITOL | Leading MI education groups weigh in on full state budget proposal now set governor's signature

Oct 6, 2025 • WZZM13.com

Michigan education groups call for lawmakers to sign funding pledge

Sep 12, 2025 • WILX

Links

www.masb.org

Crunchbase

X (Twitter)

Michigan Association of School Boards insights

Company and marketing-team signals from saved company data and employee profiles. Use this before you apply, interview, or negotiate.

Founded

1949

Headquarters

Lansing, Michigan

Employees

11-50

11.3% growth last 12mo

Marketing team

5

9% of company

4 saved employee profiles are linked to this company.

Overall company growth

Shows if the company is growing, flat, or shrinking.

Growing 11.3%

LinkedIn headcount is up 11.3% over the last 12 months.

Company stability and risk

Shows a quick risk view from growth, funding age, and news.

Main result

Low risk

Seed-stage · Growing 11.3% last 12 months · More mature

Trend

2022-09-26 -> 2026-04-27

Headcount (12 months)

+11.3%

Last funding round

—

Negative news (120 days)

0

Risk score0/7

Website traffic

Shows traffic size, change, and traffic sources.

Monthly website visitors

3.9K

Month over month-43.2%

Quarter over quarter-48.5%

Top sourceDirect (51.3%)

Traffic source mix

Direct

51.3%

Search

26.1%

Competitors and search

Shows competitors and key search metrics in one view.

Main result

0 competitor sites

Search traffic: 870 organic clicks / 0 paid clicks

Organic competitors

5

Paid competitors

0

Keyword change

+32

Ad budget per month

$0.0

Average search rank

37.8

Organic competitors5

LinkedIn followers

Shows follower count and growth.

LinkedIn followers

Follower count and growth

Total followers

1.6K

12-mo growth

+12.3%

Monthly growth

+2.1%

Marketing team growth

Shows if the marketing team is growing, flat, or shrinking.

Unknown

We need LinkedIn role growth data for marketing-related functions.

Marketing leader strength

Shows how strong marketing leadership looks at company level.

Low

Marketing leadership appears more mid-level today. Typical leader time at company: 10.3 years.

Marketing team size

Shows saved marketing team size.

5

9% of the company • 4 saved marketing people

First hire or larger team

Shows if this looks like one hire or a bigger team.

Looks like larger team

Based on saved marketing team size: 5.

News

Shows saved company news.

Redford Union board appoints student representative, names MASB delegates and a RESA PAC representative

Oct 23, 2025 • Citizen Portal AI

AT THE CAPITOL | Leading MI education groups weigh in on full state budget proposal now set governor's signature

Oct 6, 2025 • WZZM13.com

Michigan education groups call for lawmakers to sign funding pledge

Sep 12, 2025 • WILX

Marketing leadership

Shows saved marketing leaders.

Larissa Moyer-Grech, M.P.S.

Assistant Director of Marketing

Christina Cooper

Assistant Director of Communications and PR

Jessie Stickler

Director of Communications, PR, and Marketing

Loading insights...

Jessie Stickler

Director of Communications, PR, and Marketing

Headcount +11.3% year over year

Social

15.4%

Referral

5.8%

Paid referral

1.3%

LinkedIn followers

Follower count and growth

Total followers

1.6K

12-mo growth

+12.3%

Monthly growth

+2.1%