Communications Specialist at Fox-Wolf Watershed Alliance | Appleton, WI | $55K/yr – $65K/yr

Fox-Wolf Watershed Alliance

Communications Specialist

Appleton, WI (Hybrid)

$55K/yr – $65K/yrMid Level2+ years expFull time

Posted 2 months ago

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Job Summary

Own the nonprofit’s social voice by coordinating multi-channel content creation, platform management, and audience engagement to educate about watershed work and mobilize action.

Social & content ownership: manage Facebook/Instagram/LinkedIn/YouTube and produce posts, reels, videos, and graphics highlighting watershed issues, events, volunteers, and calls to action.
Impact & optimization: track performance, analyze trends, optimize campaigns, and manage paid boosts within budget while cultivating community trust.
Web, SEO & signups: lead WordPress updates, create pages for campaigns and donations, ensure SEO/accessibility, and integrate signup/donation tools.

Job Description

Responsibilities

Manage and grow social media platforms (Facebook, Instagram, LinkedIn, YouTube)
Create engaging, high-quality content (posts, reels, stories, videos, graphics) that highlights watershed issues, restoration successes, events, volunteer opportunities, and calls to action.
Track performance, analyze trends, and optimize campaigns
Manage social media advertising campaigns and boosted posts within budget.
Respond to comments, messages, and inquiries in a timely, professional manner that builds community and trust.
Lead design improvements, and content updates for wordpress website.
Design and develop user-friendly web pages, landing pages, and features to support campaigns, events, donations, and educational resources.
Ensure SEO optimization, accessibility and functionality
Integrate tools for email sign-ups, event registration and donation processing.
Work with staff and partners to turn technical water quality and restoration information into clear, engaging messages for diverse audiences including business, farmers, general public, and governmental.

Fox-Wolf Watershed Alliance

The Fox-Wolf Watershed Alliance is working to protect, restore and sustain the water resources of Wisconsin's Fox-Wolf River Basin. We are in schools and at local events empowering residents of all ages to be part of the solution. We are promoting cost effective solutions and providing opportunities for decision makers and practitioners to learn from each other and experts in the field. We are bringing resources into the region, working with partners and making changes on the landscape that improve our waters.

Appleton, Wisconsin, USA

11 employees (2 in marketing)

www.fwwa.org