Responsibilities

• Write, edit, and proofread a variety of materials, including member communications, provider communications, newsletters, brochures, email campaigns, direct mail, intranet content, website copy, social media content, presentations, and campaign materials.
• Translate complex healthcare, Medicare Advantage, community health, and organizational information into clear, accessible language for diverse audiences.
• Adapt messaging by audience, channel, and purpose while maintaining a consistent voice, tone, and brand style.
• Support development of messaging frameworks, talking points, headlines, calls to action, and campaign copy.
• Review content for clarity, accuracy, grammar, readability, brand alignment, and compliance considerations.
• Develop clear and compelling stories, articles, newsletter content, campaign copy, and other communications that highlight programs, services, community impact, member experience, and organizational initiatives.
• Gather information from subject matter experts, internal teams, and approved sources to create accurate and meaningful content.
• Maintain a pipeline of story ideas, content opportunities, and reusable messaging that can support multiple communications channels.
• Ensure storytelling and content development are accurate, respectful, brand-aligned, and appropriate for the intended audience
• Develop and coordinate compliant member and provider communications (letters, notices, educational content, outreach materials).

Requirements

• 4+ years of experience in communications, marketing, or public affairs (healthcare or insurance preferred).
• Bilingual fluency in English and Spanish required, with demonstrated ability to write and edit content in both languages
• Experience supporting complex marketing plans and events.
• Strong professional writing, editing, and proofreading skills, with the ability to tailor content for different audiences and channels.
• Experience developing newsletters, campaign copy, articles, email communications, web content, or other audience-facing communications.
• Ability to gather information from stakeholders and subject matter experts and turn it into clear, polished communications.
• Strong organizational and project management skills.
• Ability to manage multiple tasks and develop solutions to problems with limited supervision.

Preferred

• Bilingual fluency in English and Spanish required, with demonstrated ability to write and edit content in both languages
• Experience working in healthcare, health insurance, nonprofit, community health, or regulated communications preferred
• Experience with digital ads platforms preferred (e.g., Google Ads, Meta Ads, etc.)
• Basic understanding of design/layout principles and experience working with approved templates or collaborating with designers preferred
• Experience with content management and project management tools (e.g., SharePoint, WordPress, Hootsuite, Mailchimp, Asana)