Communications & Media Manager

Burlington, VT (Unknown)

$60K/yr – $70K/yrMid Level5+ years exp

Posted 10 days ago

Job Summary

Own and drive City Market’s media, digital marketing, and content initiatives to grow shopper and member engagement, collaborating with the Director and Creative team on plans, channels, and partnerships.

Job Description

Responsibilities

  • Use videography and photography to engage and grow our Co-op community with support from Creative team.
  • Develop annual media plan and budget for web, social, and newsletter content and work closely with the Director with external media partners.
  • Work closely with Director to design and implement digital marketing strategy for the organization.
  • Design and execute e-mail marketing strategy with the overall goal of growing our shopper and membership base.
  • Manage City Market’s social media presence with informative and appealing content.
  • Coordinate content and appropriate timing for posts on social media, including but not limited to Facebook, Instagram, Twitter, and LinkedIn.
  • Work with department managers, buyers, and Purchasing team to promote internal sales and seasonal items.
  • Ensure consistency of tone, ‘voice’ and messaging throughout all content.
  • Coordinate specific press releases with Director.
  • Work with Director to align internal programming.

Requirements

  • Minimum five years of media, marketing, or content-creation experience required.
  • Social media management experience required
  • Familiarity with Klaviyo, CRM platforms, and website templates.
  • Proficiency with digital photography and videography software and equipment required.
  • Proficiency with Adobe Creative Suite required.
  • Proficiency in Microsoft Office Suite required.
  • Strong written and communication skills with proven experience in content creation.
  • Familiarity with digital content management systems, website design, and e-mail marketing platforms required.

Preferred

  • Supervisory experience strongly preferred.
  • Bachelor’s degree in communications, design, business administration or writing preferred.
  • Familiarity with SEO best practices preferred.
  • Knowledge of natural and conventional foods and the food industry preferred.

Benefits

  • Benefits: Store discounts; free fitness classes, award-winning Wellness Program; Employee Assistance Plan; paid volunteer time; affordable & comprehensive medical, dental, vision, life, disability insurances; paid time off; 401k with 6% match; spending accounts & more!
City Market, Onion River Co-Op logo

City Market, Onion River Co-Op

3.8 Glassdoor

City Market, Onion River Co-op, is a community-owned food cooperative with two locations in beautiful Burlington, Vermont. We offer a large selection of local, organic and conventional foods, and thousands of Vermont-made products. Our Downtown and South End stores are open daily. City Market provides a critical service to the residents of Burlington and the larger community by providing local, organic, and conventional foods, as well as thousands of Vermont products, at a fair price to all. We also offer a hot and cold food bar, grab and go meals, coffee and tea, a made-to-order sandwich bar, and a deli.The Co-op is also dedicated to supporting the local economy and enhancing the sustainability of agriculture. We work with over 1,000 Vermont vendors to feature the widest selection of local products in the state. 73% of the vendors we do business with are located in Vermont and over 60 cents of every dollar in sales stays here in Vermont. We are Member-owned, so the profits generated by Co-op Members are returned to our Members (in profitable years) through our Patronage Refund program. Additionally, as a Co-op, we offer Members the opportunity to do Member Work in exchange for a discount. This Member Work is done with our non-profit community partners, providing them with much needed volunteer help.To learn more about our offerings, Membership, and our commitment to our local community, please visit our website at www.citymarket.coop. You can also follow us on Instagram at www.instagram.com/citymarketcoop, on Facebook at www.facebook.com/citymarketcoop, and on Twitter at www.twitter.com/CityMarket.

Founded in 1973
Burlington, Vermont, USA
400 employees (20 in marketing)
1% recommend to a friend
1% CEO approval

Salaries

Posted range

$60K/yr – $70K/yr

Taken straight from the job posting.

See all City Market, Onion River Co-Op salaries

Marketing Team

Marketing Team Size
13 (3% of company)
Median Tenure
3.5 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
9.1K
Traffic Source Mix
Search
40.7%
Direct
22.3%
Referral
6.8%
Social
10.1%
Paid
7.8%

Headcount Trend

Current headcount: ~400
City Market, Onion River Co-Op logo

Communications & Media Manager

City Market, Onion River Co-Op · Burlington, VT · Unknown