Responsibilities

• Lead day-to-day social media and digital content efforts—creating, scheduling, and publishing engaging content that highlights our services, culture, and customer experience.
• Develop a variety of marketing materials, including sales presentations, advertisements, email campaigns, newsletters, and promotional collateral, ensuring a consistent brand voice across touchpoints.
• Monitor performance metrics, track engagement and KPIs, and use insights, trends, and emerging tools to continuously optimize and innovate marketing efforts.
• Support marketing campaigns, trade shows, community events, and internal initiatives, coordinating logistics and communications to ensure seamless execution and a strong brand presence.
• Contribute to content calendars, campaign planning, and integrated marketing initiatives to maintain alignment across channels and audiences.
• Collaborate with Sales, Operations, Human Resources, and other teams to deliver strategic marketing support that drives results.

Requirements

• Bachelor’s degree in Marketing, Communications, Digital Media, or a related field
• 1 to 3 years of experience in digital marketing, social media management, or corporate communications
• Experience working within a service-driven or operations-based organization
• Familiarity with internal and external communications and email marketing platforms and an understanding of corporate communications and brand storytelling
• Proficiency with social media channels and digital content tools
• Strong understanding of social platforms, trends, best practices, and analytics
• Excellent writing skills with the ability to produce clear, engaging and impactful content
• Microsoft Office – Intermediate level

Preferred

• Experience with Google and Meta Ads Manager or other paid social platforms

Benefits

• Information about Hilldrup benefits available at hilldrup.com/benefits/.