Communications Manager

Responsibilities

• Deeply understand WorkLife Law’s mission, programs, and goals to develop effective communications strategies and messaging for varied audiences
• Collaborate with Co-Directors to develop and execute WorkLife Law’s communications strategy and related initiatives and perform the day-to-day tasks to implement it
• Work with program staff to synthesize achievements and capture WorkLife Law’s impact
• Develop compelling narratives and talking points to support WorkLife Law’s advocacy and fundraising goals
• Track our performance across platforms, report results, and use data and audience insights to refine communications strategies and expand our reach
• Identify opportunities to test new communications approaches, channels, and formats and recommend improvements based on results
• Draft and adapt content (copy, imagery, videos) for WorkLife Law’s websites ( WorkLifeLaw.org ; PregnantAtWork.org ; ThePregnantScholar.org )
• Manage website updates in WordPress, ensuring accuracy and usability
• Understand and apply effective SEO, AEO and SMO to maximize our reach
• Analyze and report on website performance and web traffic to inform ongoing strategy

Requirements

• Bachelor’s degree in a relevant field, or an equivalent combination of education and experience.
• At least four years of communications experience; professional experience with non-profit social justice organizations strongly preferred
• Familiarity, which may include lived expertise, with the challenges facing family caregivers, pregnant people, people of color and/or women in the workplace and education
• Commitment to gender, racial, and class equity, disability and reproductive justice
• Exceptional writing and editing skills with an understanding of what works best in different channels (e.g. social, email, website, press releases, reports)
• The ability to quickly understand the complex legal and social concepts of WorkLife Law’s work and to thoughtfully translate them for lay audiences in accessible, persuasive, and inspiring ways
• Acute attention to detail
• Demonstrated ability to prioritize time to meet deadlines for multiple projects, including the nimbleness to shift between long-term and time-sensitive tasks
• An eye for design and ability to create compelling visuals
• Ability to effectively use WordPress or similar web design program; Canva, Adobe Creative, or other design tools to generate social media and basic publication design; social media platforms; Microsoft Office Suite; and ability to pick up other software and applications quickly

Benefits

• Health and Welfare Benefits
• - Comprehensive medical, dental, and vision insurance coverage
• - Flexible Spending Accounts for transportation-related, healthcare, and dependent care expenses
• - Employee Assistance Program
• For Your Financial Future
• - Life Insurance, Disability Insurance, and Legal Insurance
• - University of California Retirement Plan (a defined benefit plan)
• - Deferred Compensation Plans/Pre-tax Retirement Savings Programs
• For Your Work/Life Balance
• - Fifteen paid holidays per year