Communications & Digital Manager

Baltimore, MD (On-site)

$70K/yr – $85K/yrMid Level7+ years expFull time

Posted 1 month ago

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Job Summary

Own the end to end digital communications engine for BDC, tying program announcements to economic indicators and accessibility standards.

  • Communications and content ownership across digital platforms, social channels, and website to drive engagement and ROI.
  • Editorial calendar, executive briefing materials, and cross team storytelling aligned with initiatives and metrics.
  • Analytics and dashboards turning engagement and reach into leadership ready insights for strategy.

Job Description

Responsibilities

  • Lead the execution of communications initiatives supporting BDC programs, announcements, and economic development milestones.
  • Draft and produce communications materials including press releases, media advisories, newsletters, and digital content.
  • Support preparation of executive briefing materials and media background documents.
  • Maintain the communications editorial calendar to coordinate announcements and storytelling across initiatives.
  • Manage and produce content across BDC’s digital platforms including website and social media channels.
  • Oversee day-to-day publishing across BDC platforms including LinkedIn, Instagram, and Facebook.
  • Manage website updates including posting announcements, program updates, and news content.
  • Ensure digital content aligns with BDC brand standards and accessibility requirements.
  • Build and maintain dashboards that track engagement, reach, conversions, and ROI across digital initiatives.
  • Provide monthly and quarterly reporting to executive leadership, linking marketing outputs to economic indicators.

Requirements

  • Bachelor’s degree in Digital Marketing, Data Analytics, Communications, or related field.
  • Minimum 5–7 years of experience in digital marketing, analytics, or media planning.
  • Experience using digital dashboards and CRM tools for data management.
  • Demonstrated success in developing and optimizing integrated marketing campaigns.

Preferred

  • Experience within civic, nonprofit, or government organizations is a plus.

Benefits

  • BDC offers a full package of benefits, including paid sick, personal, and vacation leave; subsidized medical/dental with Health Savings Account; 403(b) retirement with employer matching; parking/transit subsidy; mobile phone reimbursement; and other benefits.
Baltimore Development Corporation logo

Baltimore Development Corporation

The Baltimore Development Corporation (BDC) is the economic development agency for the City of Baltimore. Our mission is to grow the city’s economy in an inclusive manner by retaining, expanding and attracting businesses and promoting investment, thereby increasing career opportunities for residents.For more information, please visit www.BaltimoreDevelopment.com or contact us at info@BaltimoreDevelopment.com.

Founded in 1991
Baltimore, Maryland, USA
65 employees (3 in marketing)

Traffic Signals

Monthly Visitors
8K
Traffic Source Mix
Search
26.8%
Direct
49.2%
Referral
6%
Social
16.6%
Paid
1.3%

Headcount Trend

Current headcount: ~65

Marketing Team

Marketing Team Size
2 (3% of company)

Funding

Last Raise
Grant, 6 years ago

Funding History

  • Apr 2020
    Grant

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