Communications Coordinator

Responsibilities

• Email Marketing Strategy & Execution - Plan: Build and maintain an annual email calendar aligned to the fundraising calendar, program seasons, and major events. - Segment: Maintain audience lists for donors, volunteers, educators, school and district leaders, and prospects, organized by area and program, using JA's audience language (Impact Partners, Educators, District Leaders). - Serve multiple areas: Manage email communications across the areas JA serves in the thirteen county region and across its programs, including Muma BizTown, JA Finance Park, and 3DE, adapting local content for each while keeping one consistent JA voice. - Automate: Build welcome, donor stewardship, volunteer recruitment, and program promotion sequences in Constant Contact. - Write and design: Produce subject lines, preview text, copy, and on brand responsive templates for newsletters and campaigns. - Test and optimize: Run A/B tests on subject lines, content, calls to action, and send times. - Protect deliverability: Keep lists clean, honor unsubscribes, and follow CAN SPAM and other email compliance requirements. - Report: Track open rates, click through rates, conversions, and list growth, and deliver monthly performance reports with recommendations. Internal Communications & Channel Management - Internal newsletter: Plan, write, design, and distribute a regular staff newsletter that shares wins, program updates, deadlines, and mission stories. - Channel strategy: Define which channels carry which messages (email, newsletter, Microsoft 365 tools, meetings) so staff receive the right information in the right place. - Editorial calendar: Coordinate the internal newsletter and email calendars with campaigns and events so messages support each other and do not compete. - Feedback: Gather staff input and track readership to keep internal communications useful and concise. Brand Consistency & Analytics - Ensure brand consistency across all emails and communications. - Monitor email and internal communications analytics to drive data informed improvements. Internal Collaboration & Storytelling - Partner with Development, Education, and Operations teams to support their communication needs and campaigns. - Source and produce mission stories that spotlight students, educators, donors, and volunteers. - Provide communications support for leadership initiatives, major events, and key partnerships.

Requirements

• Bachelor's degree in Marketing, Communications, or relevant field.
• Minimum of 1 years of experience in marketing, communications, or public relations.
• Hands on experience managing email campaigns and lists in Constant Contact or a comparable platform.
• Strong preference for nonprofit or mission driven sector experience.
• Proficient in email marketing, including list management, automation, and analytics.
• Demonstrated success developing integrated campaigns and branded materials.
• Strong writing and editing skills across formats, including internal communications.
• Systems minded: comfortable documenting processes, organizing data, and improving workflows and tools.
• Highly collaborative with strong organizational, project management, and interpersonal skills.
• Required: Microsoft 365 Suite, Canva, and an email marketing platform.

Preferred

• Constant Contact, AI Platforms (Claude, CoPilot)
• Adobe Suite (Photoshop, Illustrator, Acrobat)
• Experience with automations and app connections, such as linking OneDrive, SharePoint, and Microsoft Dynamics 365 (D365)

Benefits

• JA Tampa Bay offers a comprehensive benefits package including health insurance, 401k, paid time off, and professional development.