Responsibilities

• Social Media Management - Develop, schedule, and publish content across social media platforms (Instagram, Facebook, X, LinkedIn, Substack) and the LMC website (lakemc.org,)
• Create engaging multimedia content, including graphics, short videos, and photos
• Monitor comments and messages, responding promptly and professionally, and escalate any urgent or sensitive issues
• Track performance metrics and optimize content based on engagement data
• Member Newsletter (Every Two Months) - Coordinate content contributions from internal teams (programs, development, leadership)
• Plan, write, and edit a newsletter for Conservancy members every two months
• Ensure consistent voice, branding, and messaging across all communications
• Manage production timelines and distribution via email marketing platforms
• Capital Projects Communications - Collaborate with the Board's project managers and leadership to develop external communications for capital projects
• Translate technical project details into clear, public-facing updates

Requirements

• 3–5 years of experience in communications, public relations, or related field
• Strong writing, editing, and storytelling skills
• Experience managing organizational social media accounts
• Familiarity with email marketing tools (e.g., Mailchimp, Constant Contact) and adept at learning new systems and platforms as needed
• Ability to manage multiple projects and meet deadlines independently
• Knowledge of Oakland, Oakland’s political landscape, and Lake Merritt’s environs

Preferred

• Experience translating technical or complex topics for general audiences
• Software skills in Photoshop, InDesign, Illustrator, and Canva
• Interest in parks, conservation, or environmental organizations
• Experience in advocacy, multi-stakeholder public engagement, and crisis communications