Responsibilities

• Sales & Marketing Support
• Content Coordination: Assist in updating product descriptions, technical specs, application notes, and blog content on the Reagents storefront to improve user experience and discoverability through SEO (search engine optimization) and AEO (answer engine optimization) for AI-powered search like ChatGPT, Claude, Perplexity, and Google AI Overviews.
• Positioning & Messaging: Help develop positioning and messaging for specific product lines (e.g., cell-free protein synthesis, PichiaWorks, enzymes) tailored to pharma and biotech R&D, academic and research labs, and tech bio / AI-driven protein screening customers.
• Lead Generation: Research and identify potential customers in academia, biotech, and AI-driven discovery companies who would benefit from Ginkgo’s specialized kits and reagents.
• Campaign Execution: Help build and track email marketing campaigns, social media outreach, and conference materials targeting the scientific community; report on performance and iterate.
• Order Management & Fulfillment Operations
• Order Oversight: Monitor the e-commerce backend (e.g., Shopify/ERP) to ensure orders are processed accurately and move through the system without bottlenecks.
• Logistics Coordination: Work closely with product operations and shipping teams to ensure cold-chain requirements are met and shipments are dispatched on time.
• Inventory Tracking: Assist the product manager in monitoring stock levels of high-demand kits and reagents to prevent out-of-stock scenarios and inform reorder planning.
• Customer Success & Experience

Requirements

• Current enrollment in an undergraduate, master’s, or PhD program in a technical or science-related field (e.g., biology, biochemistry, molecular or cell biology, bioengineering, synthetic biology, or a related discipline)
• Demonstrated interest in exploring marketing, sales, commercial operations, or customer success as a career path—through coursework, a minor or double major in business/marketing/operations, club involvement, prior internships, or self-directed projects
• Comfortable working with digital tools—e-commerce platforms, CRM systems, and basic data analysis in Excel or Google Sheets
• Exceptional written and verbal communication skills, with the ability to write professionally and clearly to a scientific (including PhD-level) audience
• Entrepreneurial, problem-solving mindset—happy to jump in and figure out why a package is stuck in customs or how to better explain a protocol to a customer
• Strong analytical skills, with an ability to independently develop fact-based and informed opinions from customer, market, and operational data
• Eagerness to learn quickly in a fast-paced environment and enthusiasm to be a part of Ginkgo’s mission

Preferred

• Prior coursework, research, or internship experience in molecular or cell biology, bioengineering, or synthetic biology
• Prior exposure to marketing, communications, business development, sales operations, customer success, or e-commerce roles—through internships, student organizations, or coursework
• Familiarity with reagent workflows used in protein expression, enzyme applications, cell-free systems, or AI-driven protein screening
• Working knowledge of SEO and AEO best practices—including keyword research, on-page SEO, structured data/schema, and content optimization for AI answer engines (ChatGPT, Claude, Perplexity, Google AI Overviews)
• Hands-on experience with e-commerce platforms (e.g., Shopify), CRM tools (e.g., HubSpot, Salesforce), or SEO/AEO tools (e.g., Google Search Console, Google Analytics, Ahrefs, SEMrush, Clearscope)
• Strong PowerPoint and Excel skills Understanding of synthetic biology, drug discovery and development, or the broader life sciences tools market

Benefits

• a comprehensive benefits package including medical, dental & vision coverage, health spending accounts, voluntary benefits, leave of absence policies, 401(k) program with employer contribution, 8 paid holidays in addition to a full-week winter shutdown and unlimited Paid Time Off policy.