Responsibilities

• Shape Strategy Through Market & Customer Insight
• Gather and analyze Americas market intelligence in partnership with Sales, including market trends, customer needs, reimbursement dynamics, clinical practices, competitive activity, and purchasing behaviors.
• Generate local market and customer insights and identify regional trends, opportunities, and competitive dynamics.
• Bring field intelligence back to global teams to help inform product strategy.
• Monitor regional market adoption, market share, and product performance.
• Analyze sales data, financial metrics, customer feedback, and market research and translate findings into actionable business recommendations.
• Develop competitive positioning, tools, and resources that strengthen differentiation and sales effectiveness.
• Lead Global Launch Planning & Americas Commercialization
• Own the global launch framework for assigned products and services in partnership with Regional Marketing Management across EMEA and APAC, including limited market release planning.
• Bring Americas market requirements into global launch readiness plans, including sales training, customer education, competitive positioning, messaging, and promotional strategy.

Requirements

• Bachelor’s degree in Marketing, Business, Engineering, Life Sciences, or a related field.
• 5+ years of experience in downstream product or services marketing or commercialization.
• Demonstrated success with regional product launches and go-to-market strategies in a regulated healthcare environment.
• Strong marketing and commercialization expertise, including an understanding of medical-device commercialization, product lifecycle management, and healthcare market dynamics.
• Experience gathering and analyzing market intelligence and turning complex information into clear business recommendations.
• Strong strategic thinking paired with the ability to roll up your sleeves and execute.
• Experience leading global and regional launch projects and managing multiple priorities in a fast-paced environment.
• Excellent communication, presentation, collaboration, and stakeholder-management skills.
• Ability to build relationships and influence stakeholders across functions, organizational levels, countries, and cultures.
• Strong customer focus and high emotional intelligence.

Preferred

• Experience in the healthcare or medical-device industry.
• An MBA or other advanced degree.
• Knowledge of medical education and continuing education requirements.
• Understanding of regional healthcare markets and regulatory environments.
• Experience working within a global, matrixed organization and influencing cross-functional stakeholders across multiple regions.

Benefits

• Compensation and Benefits: Natus offers generous compensation and benefits packages including health benefits, 401k contribution, 7 paid holidays + 2 floating holidays of your choosing, generous paid time off, tuition reimbursement assistance program, eligibility for performance-based bonuses or commissions, where applicable and more.