Client Strategy Lead.

Indiana, PA (On-site)

Salary Not AvailableFull time

Posted 2 months ago

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Job Description

About This Position
As a Client Strategy Lead (CSL), you will serve as a strategic leader and trusted advisor to both prospective and existing clients, playing a critical role in driving business growth and client success. This position blends consultative leadership, strategic thinking and performance accountability within a fast-paced agency environment.
On the Pitch Team, you will be instrumental in winning new business, partnering closely with the Creative Director to develop and present high-impact digital strategies that clearly align to client goals, KPIs and ROI. You will translate complex marketing concepts into compelling narratives that inspire confidence and drive decisions.
Responsibilities
  • Act as a trusted advisor to clients, guiding strategic direction and influencing key business decisions
  • Lead the development of comprehensive digital marketing strategies aligned with client goals and growth objectives
  • Oversee strategy execution to ensure alignment with intended outcomes and measurable success
  • Co-lead pitch efforts alongside the Creative Director to secure new business
  • Develop and deliver persuasive, insight-driven presentations tailored to prospective clients
  • Translate data, research and strategy into clear, compelling business cases focused on ROI and KPIs
  • Partner with Creative, Development and Account teams to prioritize and execute strategic initiatives
  • Provide clear direction through project briefs and collaborate with Project Managers to ensure seamless delivery
  • Lead internal review and approval processes to ensure all deliverables meet strategic intent and client expectations
  • Own performance outcomes by monitoring KPIs, ROI and campaign effectiveness
  • Analyze data to generate insights and continuously optimize strategies for improved results
  • Prepare and present performance reports and strategic recommendations to clients
  • Identify opportunities to expand client engagements, increase wallet share and support renewals
  • Lead client meetings focused on performance, strategy and future opportunities
  • Evaluate client satisfaction and relationship health (“heartbeat”), partnering with Account and Project Managers to proactively address risks
  • Stay ahead of digital marketing trends and emerging technologies
  • Continuously bring innovative ideas and new opportunities into client strategies
Accountabilities
  • Client relationship health and retention
  • Strategic direction and execution of digital marketing initiatives
  • Achievement of client KPIs and ROI targets
  • Quality and effectiveness of deliverables
  • Contribution to new business growth
  • Leadership and alignment of cross-functional teams
Skills & Qualifications
  • Strong expertise across digital marketing channels: SEO, Paid Media, Marketing Automation, Social, Content and Web Development
  • Exceptional presentation and storytelling skills, with the ability to simplify complex concepts
  • High emotional intelligence with the ability to “read the room” and adapt communication style
  • Strategic thinker with strong analytical and decision-making capabilities
  • Proven ability to thrive in a fast-paced, collaborative agency environment
  • Hands-on experience with marketing automation tools, ad platforms, CMS and social media platforms
Experience
  • 5+ years of demonstrated success in digital marketing strategy, client leadership, campaign execution and pitch presentations. Management is a plus.
Benefits
  • 401(k) with company matching
  • Comprehensive health, dental and vision insurance
  • Health Savings Account (HSA)
  • Flexible work schedule
  • Paid time off and parental leave
  • Life insurance
  • Employee referral program
JOB TYPE
  • Full-time
  • Monday - Friday
  • Work location: In person
To Apply
Email your resume to careers@tkg.com
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The Karcher Group

TKG, formerly The Karcher Group, has rebranded! Head over to our new company page to stay in touch. In 25 years – thanks to the support of our clients and community - we've grown beyond an individual to a leading partner for marketing, web and IT. As we continue to innovate and expand our services, it’s time to realign our brand to better represent the team that drives our success. Geoff Karcher, TKG’s founder and president, is not going anywhere, but at 40+ employees strong, we now stand as a collective force, driven by a shared passion for excellence. Connect with us on our rebranded company page to see what’s next for TKG: https://www.linkedin.com/company/we-are-tkg/. Tap our collective genius and stay in the know with company updates, industry insights and thought leadership from our talented team. We are committed to starting conversations, sharing experiences and making connections. Thank you for your continued support!

3 employees (1 in marketing)