Responsibilities

• Brand Strategy & Positioning: Define and elevate Parathon’s global brand identity, ensuring a sophisticated, institutional-grade narrative across all channels.
• Go-to-Market (GTM) Leadership: Architect and execute comprehensive marketing strategies for new product launches, platform integrations, and market expansions.
• Demand Generation & Growth: Design scalable lead-generation engines, content marketing strategies, and account-based marketing (ABM) campaigns to accelerate the sales pipeline.
• Communications & PR: Oversee corporate communications, public relations, and media strategies to establish Parathon’s executives as industry thought leaders.
• Cross-Functional Collaboration: Partner closely with Product, Business Development, and Strategy teams to align marketing initiatives with revenue goals and product roadmaps.
• Team Building: Recruit, mentor, and lead a high-performing, remote marketing team encompassing content, design, growth, and product marketing.