Responsibilities

• Own full-funnel SaaS marketing strategy across product marketing, demand generation, PLG, and enterprise motions, tied directly to measurable pipeline growth.
• Build and operationalize AI across the marketing stack — content, segmentation, attribution, and automation — with a builder's mentality.
• Stand up demand generation and performance marketing: paid search and social, programmatic and ABM, lead scoring, nurture programs, and conversion optimization.
• Establish rigorous measurement: attribution modeling, incrementality testing, experimentation, and clear reporting cadences across the marketing org.
• Partner closely with product, sales, and customer success to align go-to-market and close pipeline leaks.
• Build marketing for both enterprise and federal motions, applying the right playbook, metrics, and timelines to each.
• Recruit, coach, and scale a high-performing, metrics-driven marketing team.

Requirements

• SaaS Growth Architect - Demonstrated success building and executing full-funnel SaaS marketing strategies — product marketing, demand generation, PLG, and enterprise motions — that drove measurable pipeline expansion at a company in a similar size and growth rate to Seerist.
• Hands-on demand generation and performance marketing experience: paid search and paid social (keyword strategy, bid management, audience targeting, budget allocation), plus programmatic and ABM campaigns targeting key B2B SaaS accounts.
• Ability to own demand generation strategy end to end — lead scoring models, nurture programs, and conversion rate optimization across the full funnel.
• Knows how to evaluate and optimize these programs and build a demand gen function to hold accountable — comfortable in player-coach mode early, with a clear plan to hire up.

Benefits

• What Seerist offers: - An opportunity to be a part of a fast-moving organization with cutting-edge technology. - A culture that is dynamic, diverse, trust-centered, and open to bold ideas. - Comprehensive benefits including health, dental, vision, and life plans. - A flexible and fun work environment that values work-life balance. - Unlimited PTO - Up to 16 Weeks of Paid Parental Leave - Tuition Reimbursement - Professional Development Stipend