Responsibilities

• Positioning & Messaging: Define how Weave is perceived in the market. Translate our privacy and sustainability advantages into language that resonates with buyers.
• Customer Acquisition: Build and execute the strategy to acquire regular users (B2C) and enterprise accounts (B2B).
• Sales Enablement: Create the collateral, decks, and outbound sequences needed to close deals. Partner directly with the founder on sales calls.
• Content & SEO: Develop a content engine that drives organic traffic around AI privacy, local models, and sustainable technology.
• Product-Led Growth: Work with the product team to optimize the download funnel, onboarding experience, and in-app conversion points.
• Partnerships: Identify and pursue strategic partnerships with sustainability-focused organizations, complementary SaaS tools, and potential distribution channels.

Requirements

• 4+ years of marketing experience; experience in an early-stage startup or as a founding marketer preferred.
• Proven track record of taking a product from zero to 10K MRR.
• Full-stack marketing skills: You can write copy, run ads, set up a CRM, analyze funnel data, and pitch a customer.
• Experience with B2B and/or B2C SaaS or desktop software.
• Strong understanding of product-led growth principles.
• Interest in or passion for sustainability, privacy, and/or AI.
• US Citizen

Preferred

• Founding marketer experience in an early-stage startup preferred.