Chief Marketing Officer (CMO)

Cheyenne, WY (On-site)

$140K/yr – $170K/yrDirector/Executive

Posted 2 weeks ago

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Job Summary

Own brand and marketing execution with a focus on member experience and community impact, turning strategy into campaigns that move perception and value.

  • Brand and Marketing Ownership: Translate strategy into programs that elevate the brand and improve the member experience across communities.
  • Cross-Functional Delivery: Lead projects from spark to launch, coordinating design, UX, and campaigns to deliver measurable ROI.
  • Team and Partnerships: Coach the team and partner with operations and frontline teams to improve service delivery and culture.

Job Description

Responsibilities

  • lead our marketing, branding, and member experience efforts with creativity, strategy, and heart.
  • lead the development and execution of a dynamic marketing and branding program.
  • help shape how our brand shows up in the world.
  • champion thoughtful design and user experience.
  • turn smart strategies into real organizational wins.
  • guide exciting projects from spark to success.
  • help grow positive brand awareness, and service value across the communities we proudly serve.
  • lead your team in creating and implementing helpful resources for operational leaders and frontline staff

Requirements

  • Bachelor’s degree in Marketing, Business, Communications, or a related field required; master’s degree preferred.
  • Proven experience leading marketing promotions, campaigns, websites, and media communications that deliver strong ROI and organizational value.
  • Successful background in project management, process improvement, and new product or service implementation.
  • Ability to analyze data, evaluate results, and identify meaningful improvements in service, product development, member experience, or organizational culture.
  • Strong leadership skills with the ability to motivate employees, coach and develop team members, resolve challenges, and build a positive team environment.
  • Excellent time management and organizational skills, with the ability to manage multiple priorities, projects, and moving pieces at once.
  • Demonstrated ability to work successfully with project teams, staff, vendors, members, and cross-functional partners across departments, branches, and the organization.
  • Experience actively coaching and developing a team while fostering strong business relationships and a passion for quality improvement.
  • Understanding of website design and development, digital marketing best practices, and campaign performance analysis.
  • Best fit for someone with 6 to 7 years in marketing, promotions, or brand leadership.

Preferred

  • Master’s degree preferred.

Benefits

  • A dynamic and supportive work environment
  • Competitive pay and comprehensive benefits including medical, dental, vision, 401k with employer match, employer-paid life insurance, paid holidays and paid time off, and flexible spending accounts.
  • Opportunities for growth and career development
  • A culture that values innovation, teamwork, and service
  • The chance to make a real impact in the communities we serve
Meridian Trust Federal Credit Union logo

Meridian Trust Federal Credit Union

Serving our communities at our branches across Wyoming, Nebraska and Colorado.

Founded in 1954
Cheyenne, Wyoming, USA
91 employees (6 in marketing)