Chick-fil-A Marketing Director

Virginia, USA (On-site)

Salary Not AvailableDirector/ExecutiveFull time

Posted 2 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own the local marketing and operations liaison for a Chick-fil-A, driving community engagement, event-led traffic, and menu-driven promotions while aligning with store goals and guest experience.

  • Coordinate events, partnerships, and fundraisers to drive family engagement and restaurant traffic.
  • Lead marketing initiatives for new and seasonal menu items across channels to boost interest and sales.
  • Align with local and national marketing teams to execute promotions and campaigns that support store goals.

Job Description

Responsibilities

  • Coordinate events, school partnerships and fundraisers that align with company values while providing a fun and engaging experience for families and driving restaurant traffic
  • Promote new and seasonal menu items through various marketing channels to drive interest and sales
  • Respond to guests through various platforms, promoting events and addressing customer inquiries
  • Coordinate with local and national marketing teams to execute promotions and campaigns
  • Create marketing calendar that balances seasonal promotions, community engagement, and operational priorities
  • Develop and execute marketing strategies to increase restaurant visibility and drive sales
  • Collaborate with the restaurant team to align marketing initiatives with overall operational goals
  • Analyze sales trends and marketing performance to identify opportunities for growth
  • Oversee restaurant supervisors, team members and operations to better ensure a quality experience
  • Writes and executes Business Plan for their area of ownership, quarterly, to establish short-term goals that align with annual business goals

Requirements

  • Education: Bachelor's degree
  • Experience in event coordination, social media management, or community outreach
  • Relational and interpersonal skills
  • Strong organizational skills
  • Sales-driven mindset
  • Ability to work 40 hours a week
  • Ability to work day and night shifts and holidays, weekends
  • Willingness to coordinate events, school partnerships and fundraisers
  • Experience coordinating marketing initiatives and campaigns
  • Ability to respond to guests and address inquiries across platforms

Preferred

  • Commitment to continuous improvement and personal growth
  • Relational and strong connections within the community (desirable)
  • Experience in event coordination, social media management, or community outreach (preferred)
  • Strong organizational skills and ability to manage multiple marketing initiatives (preferred)
  • Sales-driven mindset to leverage promotions to increase business performance (preferred)

Benefits

  • Paid time off
  • Health insurance
  • Dental insurance
  • Vision insurance
  • Life insurance
  • Disability insurance
  • 401(k)
  • 401(k) matching
Chick-fil-A Restaurants logo

Chick-fil-A Restaurants

Chick-fil-A, Inc. is the third largest quick-service restaurant company in the United States, known for its freshly-prepared food, signature hospitality and unique franchise model. More than 200,000 Team Members are employed by independent Owner-Operators in more than 3,000 restaurants across the United States, Canada, and Puerto Rico. Chick-fil-A Owner-Operators live and work in the communities their restaurants serve, each supporting local efforts to address hunger, education, and making a positive impact. For their Team Members, Chick-fil-A Operators are committed to providing a welcoming and supportive culture, personal and professional growth opportunities, and the flexibility to thrive inside and outside of work. Chick-fil-A, Inc. is a family-owned and privately held company that was founded in 1967 by S. Truett Cathy.

Founded in 1946
Atlanta, Georgia, USA
70K employees (1,245 in marketing)

Traffic Signals

Monthly Visitors
11.4M
Monthly Google Ads Budget
$1.3M
Traffic Source Mix
Search
62.8%
Direct
31.2%
Referral
4%
Social
0.7%
Paid
1.3%

Headcount Trend

Current headcount: ~70.2K

Marketing Team

Marketing Team Size
1,245 (2% of company)
Median Tenure
6.8 years
Marketing Roles Posted (Last 30 Days)
2

Recent News