Responsibilities

• Manage the development, execution and ongoing optimization of Channel Marketing programs and strategic initiatives across Jacuzzi Group brands
• Lead projects from planning through execution, establishing clear scope, timelines, ownership, deliverables and supporting resources
• Coordinate with Sales, Brand Marketing, Digital, Finance, IT, vendors and other stakeholders to drive alignment and ensure initiatives remain on schedule
• Manage multiple programs and projects simultaneously, proactively addressing dependencies, risks and opportunities while gathering feedback to continuously improve effectiveness
• Use program data and analytics to evaluate Channel Marketing initiatives and identify trends, opportunities and areas for improvement
• Maintain key program KPIs, dashboards and trackers to provide visibility into participation, adoption and overall program performance
• Translate program insights into actionable recommendations that support program decisions, optimization and field engagement
• Support business reviews and planning through relevant program analysis, performance insights and data-driven recommendations
• Serve as a key Channel Marketing liaison to the field sales organization for program implementation, resources and ongoing support
• Partner with Sales to understand dealer and market needs and ensure Channel Marketing programs and tools effectively support the field

Requirements

• 5+ years of experience in channel marketing, marketing, program management or a related field
• Strong Microsoft Excel and PowerPoint skills, with the ability to use program data and KPIs to develop insights and support business decisions
• Bachelor's degree in Marketing, Business or a related field, or equivalent applicable experience
• Demonstrated experience leading cross-functional projects and managing marketing programs from planning and development through launch and ongoing optimization
• Strong project and program management skills, with the ability to manage multiple initiatives, stakeholders, timelines and deliverables
• Business and financial acumen, including comfort managing budgets, invoices, program costs and performance metrics
• Strong written and verbal communication skills
• Demonstrated ability to manage competing priorities with strong attention to detail

Preferred

• Experience in a private equity-backed, high-growth, or global manufacturing environment
• Experience supporting a dealer, distributor, franchise or other indirect sales channel
• Experience with Salesforce, CRM platforms, business intelligence/reporting tools or marketing platforms
• Experience managing dealer or loyalty programs
• Experience using AI and emerging technology to enhance analysis, content development and process efficiency

Benefits

• Medical, dental, and vision insurance
• Health Savings Account (HSA) and Flexible Spending Account (FSA) options
• 401(k) with company matching program
• Life and disability insurance
• Paid time off and company holidays