Category Marketing Specialist

Responsibilities

• 30% Competitive Activity - Track and report on competitive activity, aggregate marketing performance, budget deployment, and progress against strategic priorities by week for assigned department(s) and provide summarized reports to support strategy development
• 20% Collaboration - Collaborate to execute aggregate reporting & analysis on vendor campaign performance for readouts with supervisor & broader merchandising organization
• 20% Strategy - Provide support in developing department overall strategy playbook & strategic event briefs to be leveraged by cross-functional marketing execution teams
• 10% Manage Promotions - Manage internal promo generation/calendar & barcode management processes for assigned department(s), may include coupon process
• 10% Promotional Coverage - Maintain centralized reference documents for promotional coverage & affected SKUs/vendors; notify internal stakeholders as needed when materials are updated
• 5% Reporting - Report out marketing & competitive activity during internal status updates and merchant staff meetings
• 5% Special Projects - Work on special projects as directed

Requirements

• Must be eighteen years of age or older.
• Must be legally permitted to work in the United States.
• The knowledge, skills and abilities typically acquired through the completion of a bachelor's degree program or equivalent degree in a field of study related to the job.
• 1
• Certifications: None

Preferred

• Excellent written and verbal communication skills
• Bachelor's degree in marketing, advertising, or a business-related field
• 1+ years of relevant experience (i.e. advertising, marketing, media, social, or agency roles)
• Experience managing projects and working with cross-functional stakeholders
• Experience with SharePoint, PowerPoint and Excel
• Strong organizational skills & attention to details
• Ability to communicate clearly with teammates and supervisors in both verbal and written communications
• An adaptive mindset and a willingness to learn new skills & processes
• Ability to manage deadlines & milestones across multiple simultaneous projects
• A collaborative approach and willingness to seek help as needed