Responsibilities

• Cultivate a deep understanding of each client’s industry, target audience(s), brand voice and tone, competitive advantages, and campaign goals to create a clear and comprehensive strategic plan for their campaign.
• Execute digital marketing strategies that will be most impactful for the client based on their competitive advantage and industry. These may include SEO, GEO, PPC campaigns, etc.
• Maintain and revise the Strategy Roadmap throughout the duration of the campaign, making strategic adjustments as needed to ensure we achieve client goals.
• Partner with the internal team to communicate the strategy roadmap and campaign results to the clients.
• Drive upsells and renewals by identifying and presenting strategic opportunities to teammates and clients.
• Work closely with the writing team to identify what new content will be most impactful for the client. Collaborate with them to ensure all content is high quality and on-brand for the client.
• Cultivate a trusting and collaborative relationship with each client by engaging with them on regular calls, by email, and by visiting them in-person.
• Create quarterly campaign analysis reports and present them to the client. Use this information to continually improve and realign campaign strategy.
• Review all work done on the campaigns monthly/quarterly to ensure high-level strategy is being executed correctly and performance is where it should be. Report findings to internal and client teams along with strategic pivots as needed.
• Embody the Signal Hill Strategies mission, vision, and values first and foremost, in all interactions daily.
• Maintain high competency and organization in all internal platforms and systems, including Teamwork, Google Drive (Docs and Sheets), AHREFS, SEMRush, Google Analytics, and other Google suite products.

Requirements

• 3–5 years of experience in campaign management, SEO, or client-facing strategy roles.
• Strong understanding of keyword research, search intent, and on-page SEO fundamentals.
• Familiarity with AI-driven marketing tools and CMS platforms (WordPress, Webflow, etc.).
• Excellent writing and editing skills with strong attention to detail.
• Self-starter with the ability to manage multiple deadlines and client deliverables.
• Strong organizational skills — able to manage calendars, call notes, and document systems efficiently.
• Confident communicator, both written and verbal; comfortable leading client interactions.
• Strategic thinker who connects marketing decisions to business outcomes.

Preferred

• Prior agency experience.
• Experience with multiple marketing channels (e.g., PPC, email marketing).

Benefits

• Paid Time Off (PTO)
• Fully Remote (Canadian or U.S.-based)
• Growth and leadership opportunities in a fast-scaling agency
• Mentorship: Receive hands-on coaching around strategy, client communication, organization, and leadership.