Campaign Optimization Manager

El Segundo, CA (Remote)

$70K/yr – $85K/yrMid Level3+ years expFull time

Posted 4 months ago

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Job Summary

Drive daily performance operations for Prodege’s mobile game offers, optimizing margins and yield through testing, automation, and cross‑team collaboration.

  • Own end-to-end optimization of mobile game offers, including tests, payouts, and network placements.
  • Must-have: 3+ years in adtech or performance marketing with data-driven decisioning.
  • Standout: Experience automating repeatable tasks using internal tools and AI-assisted workflows.

Job Description

Responsibilities

  • Manage daily performance metrics of each mobile game offer, tracking installs, reward payouts, conversion rates, caps, publisher sources, and gross profit margins.
  • Identify optimization opportunities in high-margin geos, scalable sources, or reward-value sweet spots.
  • Execute controlled tests like reward adjustments, geo expansions, and new network activations, optimizing offers within client constraints while enhancing gross profit.
  • Manage traffic flow across networks by adjusting placements, optimizing caps, and responding to underperformance.
  • Ensure accurate set-up, tracking, and monitoring of offers across teams through structured workflows and systems like JIRA.
  • Collaborate with Sales, Account Management, AdOps, and others to align priorities and improvements.
  • Participate in cross-team change-management initiatives to foster best practices and workflow improvements.
  • Support change-management initiatives that strengthen campaign management processes across the organization.
  • Analyze financial, performance, and user behavior trends to inform data-driven optimization decisions that increase margin and yield.
  • Deliver clear daily, weekly, and monthly reporting on offer performance, including trend analysis, margin insights, and forecast variance for internal stakeholders.

Requirements

  • Three or more (3+) years in operational management within adtech, market research, or performance marketing.
  • Proven cross-departmental collaboration and clear communication skills.
  • Advanced organizational skills, time management, and task prioritization to meet deadlines.
  • Proficiency in data analysis with tools such as PowerBI, Snowflake, Sigma, Metabase.
  • Ability to leverage AI-enabled tools appropriately to improve efficiency, analysis, problem solving, or content development within the scope of the role, while validating outputs and adhering to company security, confidentiality, and quality standards.

Preferred

  • Bachelor’s degree in a related field or equivalent education/professional experience is highly preferred.
  • Prior experience with product development is preferred.

Benefits

  • Prodege offers a comprehensive benefits package to US Full-time employees including medical, dental, vision, STD, LTD and basic life insurance.
  • Employees receive flexible PTO, as well as paid sick leave prorated based on hire date.
  • US Employees have eight paid holidays throughout the calendar year.
  • Employees receive an option to purchase shares of Company stock commensurate with their position, which vests over four years.
Prodege logo

Prodege

3.9 Glassdoor

A cutting-edge marketing and consumer insights platform, Prodege has charted a course of innovation in the evolving technology landscape by helping leading brands, marketers, and agencies uncover the answers to their business questions, acquire new customers, increase revenue, and drive brand loyalty & product adoption. Bolstered by a major investment by Great Hill Partners in Q4 2021 and strategic acquisitions of Pollfish, BitBurst & AdGate Media in 2022, Prodege looks forward to more growth and innovation to empower our partners to gather meaningful, rich insights and better market to their target audiences. OUR ACCOLADES:Inc 500 – Fastest Growing Private CompaniesDeloitte’s Technology Fast 500Los Angeles Business Journal – Fastest Growing CompaniesLos Angeles Business Journal – Best Places to WorkBuiltinLA - Best Places to WorkPresident Josef Gorowitz -- Ernst & Young 2014 Entrepreneur of the Year: Los AngelesPresident Josef Gorowitz -- SoCal Tech Top 50 Executives Award 2013CEO Chuck Davis – Los Angeles Venture Association (LAVA) Hall of Fame HonoreeCFO Brad Kates -- Los Angeles Business Journal: 2014 CFO of the Year, WinnerCTO Shane O’Neill -- Los Angeles Business Journal: 2014 CIO of the Year, Finalist

Founded in 2005
El Segundo, California, USA
637 employees (58 in marketing)
78% recommend to a friend
73% CEO approval

Traffic Signals

Monthly Visitors
74.2K
Monthly Google Ads Budget
$156
Traffic Source Mix
Search
37%
Direct
48.7%
Referral
8.6%
Social
4.4%
Paid
1.1%

Headcount Trend

Current headcount: ~635

Marketing Team

Marketing Team Size
43 (7% of company)

Funding

Total Funding
$60M
Last Raise
$60M
Private Equity, 4 years ago

Funding History

  • Nov 2021
    Private Equity
  • Apr 2014
    Series A • $60M
  • Jan 2008
    Series Unknown