Campaign Manager

San Francisco, CA (On-site)

$174K/yr – $205K/yrSenior Level8+ years expFull time

Posted 5 weeks ago

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Job Summary

Own upmarket ABM and sales-assisted demand through targeted account programs that move marquee buyers along the journey.

  • ABM/Targeted Programs: Own strategy and execution for account-based campaigns engaging buying committees to drive pipeline.
  • Sales & Marketing Alignment: Collaborate with global sales and cross-functional teams to tailor plans for top accounts and measure revenue influence.
  • Notion Expertise: Build deep product and buyer journey knowledge with the Enterprise Demand Gen lead to fit the funnel and scale upmarket programs.

Job Description

Responsibilities

  • Own and execute campaigns for our sales-assist audience, direct mail, ecosystem co-marketing, and be accountable for pipeline contribution.
  • Partner with the global sales team to understand key focus areas and scale the sales-assist strategy.
  • Own strategy, execution, and outcomes for targeted account programs, engaging marquee accounts and buying committees through their buying journey.
  • Partner with Sales and broader Marketing team to build customized marketing plans and objectives for top accounts and craft hyper-relevant, tailored programs.
  • Track key performance indicators such as leads generated, pipeline contribution, program performance metrics, and revenue influenced, and report on your programs with actionable insights.
  • Partner with our Operation and BizTech teams to manage and better utilize our go-to-market systems.
  • Take on a variety of projects that support upmarket pipeline, ranging from events, digital campaigns, direct mail, and more.
  • Develop deep expertise in the Notion product, user, and buyer journey to inform strategy, partnering closely with the Head of Enterprise Demand Gen to build programs that fit Notion's funnel and market

Requirements

  • 8+ years of related marketing experience

Preferred

  • Have strong problem-solving skills to identify and prioritize target accounts, using data-driven insights, and market research to determine the most valuable accounts.
  • Comfortable in a fast-paced, dynamic environment and defining new programs/processes when we’re doing something for the first time
  • Customer-centric and driven by insights. You understand the customer journey, each influencer within the decision making process, and leverage customer insights to design your campaigns.

Benefits

  • Notion is committed to providing highly competitive cash compensation, equity, and benefits.

Headcount Trend

Current headcount: ~1

Marketing Team

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