Campaign Manager

USA (Remote)

Salary Not AvailableMid Level4+ years exp

Posted 1 day ago

Job Description

Responsibilities

  • Plan, execute, and manage integrated marketing campaigns across email, social media, webinars, SDR outreach, and other digital channels.
  • Develop campaign plans, timelines, messaging, and asset requirements from concept through launch.
  • Collaborate with Marketing, Product Marketing, and Sales to align campaign strategy, messaging, and execution.
  • Manage multiple campaigns simultaneously while ensuring deadlines and priorities are met.
  • Monitor campaign performance, analyze results, and recommend optimization to improve lead generation and pipeline contribution.
  • Partner with Product Marketing to ensure campaign messaging reflects current product positioning and value propositions.
  • Coordinate with Sales and Sales Operations to support lead handoff processes and campaign follow-up strategies.
  • Maintain campaign data, reporting, and performance tracking within HubSpot and Salesforce, as applicable.
  • Continuously evaluate campaign effectiveness and identify opportunities to improve marketing processes and ROI.

Requirements

  • 3–5 years of experience in campaign management, demand generation, or B2B marketing.
  • Experience executing multi-channel marketing campaigns across email, social media, webinars, and digital marketing platforms.
  • Strong project management and organizational skills with the ability to manage multiple priorities.
  • Excellent written and verbal communication skills.
  • Experience working cross-functionally with marketing, sales, and product teams.
  • Experience with HubSpot or similar marketing automation platform.
  • Experience working in a B2B SaaS or technology company.

Preferred

  • Automotive industry experience.
  • Experience with Salesforce CRM.
  • Knowledge of lead lifecycle management, campaign attribution, and marketing analytics.
  • Experience managing webinar platforms and digital event campaigns What We're Looking For

Benefits

  • Comprehensive health, dental, and vision benefits.
  • 401(k) with company match.
  • Paid time off and company holidays.
  • Ongoing training, professional development, and career growth opportunities.
  • Remote work environment with a supportive and collaborative culture.
Better Car People logo

Better Car People

Better Car People provides a Collaborative Intelligence approach to cross-channel online engagement. The company has connected dealerships with customers since 2010, gathering data on the best practices for fast, personalized communication to keep up with the ever-changing consumer behavior. Better Car People combines smart humans and AI-enabled technology, from first inquiry to lifelong loyalty, an AI-powered engagement that drives appointments, sales, and service. Across every channel—text, chat, email, or phone—your customers get the right response, quickly, every time.Advanced AI Technology. Trusted Partnership. Proven Results. Your Better Dealership Engine.Contact us at (855) 448-4219 or sales@bettercarpeople.com for more information. www.bettercarpeople.com

Founded in 2010
Monroe, North Carolina, USA
263 employees (17 in marketing)

Marketing Team

Marketing Team Size
10 (4% of company)
Median Tenure
3.7 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
8.7K
Monthly Google Ads Budget
$2.3K
Traffic Source Mix
Search
34.6%
Direct
42.5%
Referral
7.1%
Social
14.2%
Paid
1.5%

Headcount Trend

Current headcount: ~263
Better Car People logo

Campaign Manager

Better Car People · USA · Remote