Campaign Execution Manager

USA (Remote)

$58K/yr – $76K/yrMid Level5+ years expFull time

Posted 4 weeks ago

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Job Summary

Own end-to-end campaign execution at scale and drive cross-functional delivery with a focus on converting customers through coordinated plans and DoR-aligned timelines.

  • Campaign Planning & Execution: Own campaigns from brief to delivery, tying to customer journeys and marketing objectives
  • Cross-Functional Delivery & Ops: Lead content, creative, web, media and events collaboration using Workfront for timelines and handoffs
  • Process, Quality & Risk: Identify bottlenecks, optimize workflows, manage risks, and ensure on-time, on-brand deliverables

Job Description

Responsibilities

  • Partner with marketing stakeholders to develop coordinated campaign plans that drive conversion and improve business outcomes
  • Lead end-to-end campaign execution, ensuring alignment with customer journeys and marketing objectives
  • Collaborate cross-functionally with content, creative, web, media, and events teams to deliver campaigns on time and within budget
  • Utilize Workfront daily (or designated project management tools) to manage workflows, timelines, and team collaboration
  • Oversee multiple concurrent campaigns, balancing priorities while maintaining high performance and quality standards
  • Identify process improvement opportunities and implement strategies to enhance workflow efficiency and team productivity
  • Ensure all campaign deliverables meet quality, brand, and performance expectations
  • Monitor progress, manage risks, and proactively resolve issues to keep campaigns on track
  • Support campaign optimization efforts by incorporating feedback and performance insights

Requirements

  • Bachelor’s degree (BA/BS) in Advertising, Marketing, Communications, or equivalent experience
  • Minimum of 5 years of marketing experience with a strong track record of campaign execution
  • Extensive, hands-on experience with project management tools such as Workfront
  • Familiarity with email marketing and marketing automation campaigns
  • Strong project management skills with the ability to manage multiple priorities and deadlines
  • Excellent communication and collaboration skills across internal and external stakeholders
  • Strong analytical thinking and problem-solving abilities
  • High attention to detail with a focus on executional excellence
Cengage Group logo

Cengage Group

With more than 100 years serving learners, Cengage Group is a global edtech company that enables student choice. No matter how, where, when or why someone wants to learn, our portfolio of education businesses supports all students, from middle school through graduate school and skills education, with quality content and technology. Collectively, our three business units – Cengage Academic, Cengage Work and Cengage Select – help millions of students each year in more than 125 countries achieve their education and career goals and lead choice-filled lives.

Founded in 1903
Boston, Massachusetts, USA
4.4K employees (888 in marketing)