Campaign Director, PR

Boston, MA (Hybrid)

$90K/yr – $120K/yrSenior Level

Posted 10 days ago

Job Summary

Own and shape strategic client relationships, drive multidisciplinary campaigns, and lead new business and team development across PR, content, and digital.

  • Own client strategy and profitability
  • Lead new business and team development

Job Description

Responsibilities

  • Client Management Engages in and ensures a strategic relationship with the client, providing insight and partnership across all aspects of the marketing and communications spectrum Responsible for ensuring excellent client communication at all levels; defining KPIs, deadlines and service agreements Delivers an added-value consultancy and works closely with clients to deliver campaigns, services and products across traditional and emerging communications channels Plays an integral role in the senior management team, ensuring account profitability and optimizing the impact of revenues on the business Leads the new business process in collaboration with the Business Development Director, making key decisions and playing a crucial role in selling TEAM LEWIS credentials throughout the tender process Media relations Maximizes media relations activity on behalf of the client via an in-depth knowledge of team networks Recognizes and creates media opportunities for the client in line with wider industry activity Shares their detailed knowledge of the media landscape with team members, operating as a significant contributor in the tech, digital and consumer space Utilizes their network to create and maximize client coverage, advising on potential narrative, storytelling and thought leadership opportunities Maximizes their team’s understanding of current affairs by promoting a commitment to understanding the news agenda Content Oversees the creation of high quality and engaging content, providing knowledgeable quality control and guidance to all relevant colleagues Works with the client to develop and implement an impactful content strategy Works with the creative team to improve own and others knowledge of content trends, driving a commitment to excellent story-telling across the business Digital / Social media Uses social media to recognize trends and proactively promotes new tools, solutions and processes to continuously evolve and optimize client PR campaigns across the business Provides social media insight as well as strategic management of client activity Works collaboratively with the digital team to increase the utilization and selling of digital services Team working and development Takes overall leadership responsibility for the account servicing team, including coaching, supervision, assessment and reviews of all team members Sets strategic team objectives on a weekly, monthly, quarterly, and annual basis Defines deliverable client objectives and sets standards of excellence for all client activity, driving commitment from all levels of the team Monitors team activity levels against budget, increasing fees and negotiating with clients and suppliers where necessary Plays a leading role in the new business process, project managing pitch teams and delivering credible solutions to new business challenges Acts as leader in guiding colleagues on how to best manage campaigns and projects Acts as a respected line manager, working closely with line reports to maximize strengths, improve weaknesses and support career development Works with the Talent team to recruit high caliber candidates into the team and develop and initiate hiring strategy in line with projected organizational requirements Work with the HR team to reward, retain and develop the team and resolve any performance issues Reporting and analysis Ensures profitability on all accounts and effectively manages budgets Understands and maximizes the impact of client revenues on the business Communicates account performance internally and provide strategic advice to the client based on measurable analysis Monitors and reports on account KPIs and ensure accurate reporting by junior team members Provides detailed reports to the senior management team on request General Runs and supports training sessions, with a view to maximizing opportunities to expand team skills and grow revenues Take a proactive role in promoting the TEAM LEWIS brand, its identity, values and work Support the HR / talent team by promoting both internal and external opportunities at TEAM LEWIS across social media and via the referral scheme Overall, be a guardian of best marketing practice About you Highly commercial, with strong strategic client consultancy skills Relevant experience of working in a B2B, corporate, consumer or digital communications agency environment at a Senior Campaign Manager or Campaign Director level Well versed in social media and the integration of digital marketing into the PR landscape A track record of retention and the profitable growth of existing accounts Considered, assertive and influential; a leader with the aptitude to develop and motivate a team Able to provide consultancy on PR requirements as well as broader marketing strategy Demonstrable success at securing new business and increasing client revenues
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Requirements

  • Highly commercial, with strong strategic client consultancy skills
  • Relevant experience of working in a B2B, corporate, consumer or digital communications agency environment at a Senior Campaign Manager or Campaign Director level
  • Well versed in social media and the integration of digital marketing into the PR landscape
  • A track record of retention and the profitable growth of existing accounts
  • Considered, assertive and influential; a leader with the aptitude to develop and motivate a team
  • Able to provide consultancy on PR requirements as well as broader marketing strategy
  • Demonstrable success at securing new business and increasing client revenues

Benefits

  • Competitive salary
  • Hybrid work environment
  • Generous PTO
  • Paid parental leave
  • Medical, dental, and vision benefits + life insurance (eligible day 1 of employment)
  • 401k with employer match
  • Travel Programs
  • Up to $2k donation to a charity of your choice!

Salaries

Posted range

$90K/yr – $120K/yr

Taken straight from the job posting.

See all LEWIS Global Communications salaries

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Campaign Director, PR

LEWIS Global Communications · Boston, MA · Hybrid