Business Analyst Project Intern (Creative Ads - Monetization Product) - 2026 Start (MBA)

New York, USA (On-site)

Salary Not AvailableIntern/New GradInternship

Posted 3 months ago

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Job Summary

Drive strategic direction and data-driven optimization for a TikTok creative products internship focused on agency, influencer, and GenAI creative applications.

  • Own research of creative strategies and define North Star metrics for global products.
  • Must-have: MBA student with strong analytics and problem-solving skills.
  • Standout: Experience coordinating cross-functional initiatives and working with AI/creative marketing tools.

Job Description

Responsibilities

  • Strategic Direction: Research the application scenarios and opportunities for various creative types (Agency-produced, Influencer-led, GenAI-generated) within advertising contexts; formulate strategic plans and define "North Star" metrics for our global creative products.
  • Metric Monitoring: Create and maintain performance dashboards; monitor and analyze key business and product metrics; provide data-driven recommendations to continuously optimize ROI and enhance organizational
  • Implementation & Execution: Collaborate closely with global business teams to drive the implementation of key initiatives (e.g., sales incentive policies, incremental testing) and to facilitate product and business growth strategies.

Requirements

  • Currently pursuing an MBA degree
  • Prior internship experience in Business Analytics or Product Operations
  • Strong analytical and problem-solving skills, with the ability to learn quickly and work proactively.
  • Strong data savviness and a keen interest in creative marketing and AI technology applications.
  • Highly self-driven; excellent communication and presentation skills; strong ability to learn quickly and effectively coordinate/drive initiatives forward.

Preferred

  • Academic backgrounds in Business, Statistics, Computer Science, or related fields
  • Able to commit to at least 5 days per week for a period of 3-6 months
  • Prior experience in business analytics and/or proficiency in SQL

Benefits

  • Interns have day one access to health insurance, life insurance, wellbeing benefits and more.
  • Interns also receive 10 paid holidays per year and paid sick time (56 hours if hired in first half of year, 40 if hired in second half of year).
  • Interns who are not working 100% remote may also be eligible for housing allowance.
TikTok logo

TikTok

3.2 Glassdoor

TikTok is the world's leading destination for short-form video. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible. Our employees lead with curiosity, and move at the speed of culture. Combined with our company's flat structure, you'll be given dynamic opportunities to make a real impact on a rapidly expanding company as you grow your career. We have offices across Asia Pacific, the Middle East, Europe, and the Americas – and we're just getting started.

Founded in 2003
Los Angeles, California, US
71K employees (26,053 in marketing)
48% recommend to a friend
70% CEO approval

Traffic Signals

Monthly Visitors
3B
Traffic Source Mix
Search
36.6%
Direct
59.4%
Referral
2.7%
Social
1.1%
Paid
0.2%

Headcount Trend

Current headcount: ~79.7K

Marketing Team

Marketing Team Size
23,667 (30% of company)
Median Career Experience
11 years
Median Tenure
4.3 years
Marketing Roles Posted (Last 30 Days)
76

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