Business Analyst – Digital Marketing & Content Management Intern at Women of the Vine & Spirits | Saint Paul, MN

Business Analyst – Digital Marketing & Content Management Intern

Saint Paul, MN (Hybrid)

Salary Not AvailableIntern/New GradInternship

Posted 5 months ago

Job Summary

Support digital content for ecommerce product listings as an internal internship; focus on images, data loading in a PIM, and content governance.

Own image sourcing and content loading tasks for product listings.
Must-have: Detail-oriented with data and Excel skills; teamwork with cross-functional teams.
Standout: Opportunity to work with a PIM system in the alcohol beverage space.

Job Description

Responsibilities

Source product images from internal teams, suppliers, and brand partners to support and enrich eCommerce product listings
Format, rename, organize, and manage product images according to established eCommerce and brand standards
Assist with loading and maintaining product and brand content in the eCommerce platform and PIM, including but not limited to:\n- Product attributes and descriptions\n- Product and lifestyle images\n- Brand logos, descriptions, and brand imagery
Perform content audits, data validation, and quality checks to identify missing, outdated, or incorrect product information
Collaborate with eCommerce, Marketing, and IT stakeholders to resolve content, image, or product data issues
Support analysis of content workflows, publishing processes, and digital asset management practices to identify improvement opportunities
Document content standards, naming conventions, workflows, and FAQs related to product content and image management
Support testing and validation as new or updated product content is published
Track tasks, issues, and progress related to image sourcing and content loading initiatives
Perform other duties as assigned

Requirements

Current college student pursuing a related major (Business Analytics, Marketing, Information Systems, Digital Marketing, Communications, or similar)
Graduation date 2026 or 2027 preferred
Strong interest in digital marketing, content management, or analytics
Proficiency in Excel or other data analysis tools; ability to work with data sets and reports
Strong attention to detail and organizational skills
Excellent verbal and written communication skills
Ability to think critically, analyze problems, and communicate findings clearly
Comfortable collaborating with cross-functional teams

Preferred

Preferred experience with PowerPoint or presentation tools
Familiarity with websites, content platforms, or social/digital marketing tools is a plus

Women of the Vine & Spirits

Women of the Vine & Spirits is the leading membership organization, worldwide, dedicated to boldly pushing the wine, beer and spirits industry toward a more diverse, equitable and inclusive era that empowers all to succeed. We are the springboard for action, the connection to the brave collective. TOGETHER, we are changing the FACE of the alcohol beverage industry!

Founded in 2014

Piermont, New York, USA

19 employees (4 in marketing)

www.womenofthevine.com