Brand Studio Content Specialist

Arden Hills, MN (Hybrid)

$71K/yr – $106K/yrMid LevelFull time

Posted 2 days ago

Job Summary

Own and execute multi-format social-first content from ideation through delivery, collaborating across writers, designers, and partners, while aligning with brand strategy and channel requirements.

  • Lead concepting and production of social-first content
  • Collaborate with cross-functional teams to align creative direction
  • Adapt content across platforms within brand guardrails

Job Description

Responsibilities

  • Concept, plan, shoot, and capture content in multiple formats to support agile brand, campaign, activation and channel needs.
  • Support pre-production planning, including shot lists, content needs, logistics, and coordination with internal and external partners.
  • Capture social-first style video and photo content that supports campaign, activation, and always-on needs.
  • Partner with writers, culinary specialists, content producers, graphic designers, and other Brand Studio team members to develop concepts, align creative direction, and move content from idea to finished asset.
  • Develop and adapt content within established brand strategies, channel frameworks, audience priorities, and content guardrails provided by Community Development and brand teams.
  • Develop and edit content for a multiple platforms and formats, including Meta, TikTok, Pinterest, email newsletters, websites, and other owned channels.
  • Apply social-first editing techniques, short-form content best practices, and platform-specific creative approaches.
  • Use tools such as Canva, CapCut, Descript, app-native editing tools, and Adobe Creative Cloud to produce polished content.
  • Ensure content aligns with brand strategy, voice, standards, channel nuances, Legal requirements
  • Coordinate and support creative production efforts from ideation through execution for small-scale agile content and larger-scale productions.

Benefits

  • We provide a broad portfolio of benefits to keep you and your family at your best.
Land O'Lakes logo

Land O'Lakes

Land O’Lakes, Inc. is a 100-year-old farmer- and ag retailer-owned cooperative originally formed with the purpose of working together to create new market opportunities. Fast forward to today and we’ve built on that uniting spirit, developing a comprehensive and leading view of agriculture while maintaining an unwavering commitment to delivering strong annual performance and long-term, shared success with our member-owners.Land O’Lakes believes farmers are the entrepreneurs who truly change the world for the better. By working together with our member-owners, we can continue to strengthen our system, champion farming’s true potential and place our farmer- and retail-owners at the heart of creating a better world for all.

Founded in 1921
St Paul, Minnesota, USA
6.8K employees (263 in marketing)

Salaries

Posted range

$71K/yr – $106K/yr

Taken straight from the job posting.

See all Land O'Lakes salaries

Marketing Team

Marketing Team Size
263 (4% of company)
Median Career Experience
24 years
Median Tenure
9.4 years
Marketing Roles Posted (Last 30 Days)
6

Traffic Signals

Monthly Visitors
81.3K
Traffic Source Mix
Search
37.8%
Direct
41.7%
Referral
16.3%
Social
3.6%
Paid
0.4%

Headcount Trend

Current headcount: ~6.8K

Recent News

Land O'Lakes logo

Brand Studio Content Specialist

Land O'Lakes · Arden Hills, MN · Hybrid