Responsibilities

• Serve as the senior Brand Strategist on Crown & Conquer client engagements, owning the strategic POV, directing the work, and ensuring quality and consistency before anything reaches the client.
• Own the health, growth, and retention of all accounts
• Identify opportunities to scale revenue from existing clients through new scopes, expanded partnerships, and deeper service offerings
• Partner with the GM on commercial planning, scope discipline, and forecasting
• Brief the Creative Director on all work involving brand or creative strategy; hold the strategic half of the work while the CD holds the creative.
• Lead brand strategy for portfolio properties (Let It Break and Everybody’s Crazy) as well as client engagements, authoring value propositions, brand promises, and messaging pillars.
• Lead the rebuild of the firm’s capability decks, pitch materials, and case studies; help tell the story of what Signed and C+C are building.
• Address the copy and storytelling gap across the portfolio, and be willing to write copy directly and coach direct reports to do the same at a high standard.
• Champion the use of data, consumer insights, and cultural intelligence to shape strategy — not just validate it.
• Develop frameworks that connect what audiences think, feel, and do to what brands should say and where they should show up.

Requirements

• 12–15 years of experience spanning brand strategy (agency, holding company, or strong in-house team) and operational social leadership at scale.
• Demonstrable brand strategy work: has authored brand platforms, messaging architectures, and voice guidelines that shipped and held up over time
• Strong writing and copywriting ability; can define brand voice and coach a team to execute against it.
• Has run social programs across multiple brands or properties simultaneously; comfortable with paid, organic, and creator-led approaches as one integrated mix.
• Prior agency-side experience selling brand strategy or social as a billable capability is strongly preferred.

Benefits

• Competitive base compensation
• Performance-based bonus structure
• Comprehensive medical, dental, vision
• 401(k) with company match
• Paid time off and company holidays
• Professional development support