Responsibilities

• Execute brand and campaign strategies developed by Senior Managers, translating strategic direction into well-organized, on-brand deliverables across channels.
• Coordinate the production of campaign assets—including ads, landing pages, videos, and digital content—managing timelines, routing feedback, and ensuring quality and brand consistency.
• Support day-to-day agency relationships, including briefing agency partners, tracking project status, consolidating stakeholder feedback, and maintaining clear communication on deliverables.
• Assist in the development and maintenance of messaging frameworks, channel plans, and marketing calendars.
• Monitor campaign performance metrics—including awareness, engagement, and pipeline influence—and surface insights to support optimization.
• Partner with teams across Growth Marketing, Product Marketing, Digital, Social, Events, and PR to ensure campaign cohesion and seamless handoffs.
• Help drive adoption of brand best practices across the organization by maintaining brand guidelines, templates, and internal resources.
• Manage multiple projects simultaneously, maintaining strong organization and attention to detail in a fast-paced environment.

Requirements

• 5+ years of brand strategy experience, in-house or agency, with a track record of executing brand or campaign initiatives with measurable impact.
• At least 1–2 years of experience on B2B brands, ideally within tech, life sciences, or other highly regulated industries.
• Strong project management skills, with the ability to manage multiple workstreams, coordinate cross-functional inputs, and meet deadlines with consistency.
• Experience supporting agency partnerships, including briefing, feedback consolidation, and asset production coordination.
• Solid understanding of brand and campaign fundamentals, with the ability to apply strategic direction to executional decisions.
• Clear, effective written and verbal communication skills; comfortable working across teams and with senior stakeholders.
• High attention to detail and a commitment to brand quality and consistency across all outputs.

Benefits

• Medidata believes that benefits should connect you to the support you need when it matters most and provides benefits, including medical, dental, life and disability insurance, 401(k) matching, family leave, flexible paid time off; and 10 paid holidays per year.