Responsibilities

• Growth analytics: Synthesize data across paid media, POS, social, and competitors into actionable insights.
• Campaign & creative optimization: Test messaging, formats, and content with agencies and creative teams to drive ROAS and traffic.
• Cross-channel & retail alignment: Connect media to DTC and retail outcomes and inform go-to-market strategies.

Requirements

• 1-3 years of experience in performance marketing, brand, analytics, or related roles within beauty, CPG, or DTC
• Strong understanding of paid media channels (Meta, TikTok, Search); hands-on experience preferred
• Highly analytical with strong Excel skills and ability to translate data into insights
• Curious, proactive, and eager to test, learn, and grow across both brand and performance marketing
• Comfortable working in an omnichannel environment spanning DTC and retail
• Experience with beauty retailers (i.Ulta) is a plus
• Experience working cross-functionally with agencies, creative, sales, and product teams
• Strong communication skills and ability to present insights clearly
• Passion for beauty, haircare, and consumer brands

Preferred

• Experience with beauty retailers (i.Ulta) is a plus