Brand Marketing Specialist

Springdale, AR (On-site)

Salary Not AvailableMid Level2+ years expFull time

Posted 2 months ago

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Job Summary

Own brand activation through day-to-day project management, cross-functional collaboration, and launch-focused positioning that shapes market presence.

  • Manage briefs, timelines, and asset tracking to keep creative work on schedule.
  • Help develop brand strategies and launch concepts with cross-functional teams to ensure consistency.
  • Uphold brand guidelines and support promotional activities to boost awareness.

Job Description

Responsibilities

  • Supports day-to-day creative project management (brief routing, timelines, asset tracking)
  • Assist in developing and executing brand strategies to enhance market presence.
  • Coordinate with cross-functional teams to ensure brand consistency across all marketing channels.
  • Support the creation and implementation of promotional activities to increase brand awareness.
  • Key player in product positioning and launch strategies; participation in or leading concept development.
  • Author meeting recaps and consolidation of team feedback to ensure projects stay on track and on time.
  • Ensures brand guidelines and legal reviews are upheld across creative executions

Requirements

  • Bachelor's Degree in Marketing, Business, or a related field.
  • 1-2 years of experience in marketing or relevant work.
  • Strong analytical skills with the ability to interpret marketing data and derive actionable insights.
  • Excellent organizational skills and attention to detail.
  • Proficiency in digital marketing tools and platforms.
  • Strong communication skills, both written and verbal.
  • Ability to work collaboratively in a team-oriented environment.

    Benefits

    • We provide our team members and their families with paid time off; 401(k) plans; affordable health, life, dental, vision and prescription drug benefits; and more.
    Tyson Foods, Inc. logo

    Tyson Foods, Inc.

    The story of Tyson Foods is rooted in hard work, humility and purpose. We are a world-class food company and recognized leader in protein. Our mission is to bring high-quality food to every table in the world, safely, sustainably and affordably, now and for future generations.

    Founded in 1935
    Springdale, Arkansas, USA
    44K employees (1,091 in marketing)