Brand Marketing Specialist II-HYBRID

New York City, NY (Hybrid)

$64K/yr – $90K/yrMid Level3+ years exp

Posted 10 days ago

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Job Summary

Own and manage brand and retail marketing programs across licensed partners, coordinating creative asset development, shoots, events, and campaign activations to drive brand awareness and sales.

Lead internal and external asset briefs and ensure on-time delivery to partners
Collaborate with cross-functional teams to tell cohesive product stories across channels

Job Description

Responsibilities

Brand & Retail Marketing Support
Manage marketing programming and creative asset development across licensed brands and retail partners including Amazon, Nordstrom, DSW, Macy's, VC.com, Dillard's, HSN, QVC, Belk, and others
Serve as a primary point of contact for retail partner marketing needs, responding to incoming requests and helping secure marketing opportunities tied to seasonal launches and key initiatives
Support brand awareness and sales through coordinated marketing activations and campaigns
Creative Development & Asset Management
Own internal creative briefing processes using Adobe Workfront and manage external briefs with license partners
Ensure on-brand asset development is delivered on time across formats, including:
Brand imagery
Email marketing assets
Web and brand-page content

Requirements

3–5 years of experience in marketing or a related field, ideally within the fashion industry
Experience with creative asset development, briefing processes, and photoshoots
Experience using project management tools such as Adobe Workfront
Experience planning and executing small-scale events
Strong organizational and time-management skills, with the ability to manage multiple projects at once
High attention to detail and follow-through
Ability to prioritize work and adapt to shifting deadlines and evolving project needs
Clear, confident written and verbal communication skills
Comfort collaborating across teams and following up with stakeholders
Proficiency in Microsoft Office (Outlook, Word, Excel, PowerPoint, Teams)

Benefits

Your Sole Well-Being: Our benefits package is crafted with our associates in mind! We support you with benefits like free virtual health care, robust family/fertility benefits, 401(k) w/ match, and more. Explore our offerings at https://mymobilewalletcard.com/dbi.
Stride with Flexibility: We offer hybrid and remote work opportunities, giving you the freedom to stay connected, productive, and inspired—wherever you do your best work.
Stepping Up Your Career: Take advantage of training programs, professional development, and education assistance to advance your career with a company that celebrates bold ideas and fresh perspectives.
We are Shoe-Obsessed: Because we know a great pair of shoes can change your day, you'll enjoy 30% off at DSW & com, plus discounts across our family of brands.