Brand Marketing Specialist

New York City, NY (Hybrid)

Salary Not AvailableMid Level4+ years expFull time

Posted 3 hrs ago

Job Summary

Own end-to-end brand and retail marketing support, overseeing asset development, shoots, and events for key partners.

Job Description

Responsibilities

Brand & Retail Marketing Support
Manage marketing programming and creative asset development across licensed brands and retail partners including Amazon, Nordstrom, DSW, Macy’s, VC.com, Dillard’s, HSN, QVC, Belk, and others
Serve as a primary point of contact for retail partner marketing needs, responding to incoming requests and helping secure marketing opportunities tied to seasonal launches and key initiatives
Support brand awareness and sales through coordinated marketing activations and campaigns
Creative Development & Asset Management
Own internal creative briefing processes using Adobe Workfront and manage external briefs with license partners
Ensure on-brand asset development is delivered on time across formats, including:
Brand imagery
Email marketing assets
Web and brand-page content

Requirements

3–5 years of experience in marketing or a related field, ideally within the fashion industry
Experience with creative asset development, briefing processes, and photoshoots
Experience using project management tools such as Adobe Workfront
Experience planning and executing small-scale events
Strong organizational and time-management skills, with the ability to manage multiple projects at once
High attention to detail and follow-through
Ability to prioritize work and adapt to shifting deadlines and evolving project needs
Clear, confident written and verbal communication skills
Comfort collaborating across teams and following up with stakeholders
Proficiency in Microsoft Office (Outlook, Word, Excel, PowerPoint, Teams)

Benefits

Your Sole Well-Being: Our benefits package is crafted with our associates in mind! We support you with benefits like free virtual health care, robust family/fertility benefits, 401(k) w/ match, and more. Explore our offerings at https://mymobilewalletcard.com/dbi.
Stride with Flexibility: We offer hybrid and remote work opportunities , giving you the freedom to stay connected, productive, and inspired—wherever you do your best work.
Stepping Up Your Career: Take advantage of training programs, professional development, and education assistance to advance your career with a company that celebrates bold ideas and fresh perspectives.
We are Shoe-Obsessed: Because we know a great pair of shoes can change your day, you’ll enjoy 30% off at DSW & com , plus discounts across our family of brands.

DSW Designer Shoe Warehouse

Designer Brands is one of the world's largest designers, producers, and retailers of the most recognizable footwear brands and accessories, transforming and defining the footwear industry through a mission of inspiring self-expression. With a diversified, world-class portfolio of coveted brands, including Crown Vintage, Hush Puppies, Jessica Simpson, Keds, Kelly & Katie, Le TIGRE, Lucky Brand, Mix No. 6, Topo, Vince Camuto and others, Designer Brands designs and produces on-trend footwear and accessories for all of life's occasions delivered to the consumer through a robust direct-to-consumer omni-channel infrastructure and powerful national wholesale distribution. Powered by a billion-dollar digital commerce business across multiple domains and over 640 DSW Designer Shoe Warehouse and the shoe co. stores in North America, Designer Brands delivers current, in-line footwear and accessories from the largest national brands in the industry and holds leading market share positions in key product categories across Women's, Men's, and Kids'. Designer Brands also distributes its brands internationally through select wholesale and distributor relationships while also leveraging design and sourcing expertise to build private label product for national retailers. Designer Brands is committed to being a difference maker in the world, taking steps forward to advance diversity, equity, and inclusion in the footwear industry and supporting a global community and the health of the planet by donating more than nine million pairs of shoes to the global non-profit Soles4Souls.Important note: As with many high-profile companies, we have learned of fake job offers to deceive individuals into providing personal information. Please know our valid email addresses end in dswinc.com, designerbrands.com or camutogroup.com. Here is a link to our official careers portal: www.designerbrands.com/careers.

Founded in 1991

Columbus, Ohio, USA

8.8K employees (352 in marketing)

www.designerbrands.com