Responsibilities

• Develop marketing proposals that identify the audience, message, service and intended customer action, and bring creative choices to Monty for direction and approval.
• Plan and manage production of campaign assets, advertisements and social content using Bristle, future characters and other approved company material.
• Turn approved concepts into clear briefs and finished deliverables, coordinating writing, design, editing and distribution so the approved idea survives production.
• Keep organized versions of approved assets and publishing plans, and carry corrections through to every channel.
• Write and review copy in Tablerock's plain, direct voice. Explain services accurately without obscuring prices, limits, safety information or the customer's next step.
• Align marketing with actual service availability, territory coverage and operational readiness, and confirm claims about services, offers and policies before they reach customers.
• Work with the Boise client-experience team to understand inquiry quality, common questions, and why suitable inquiries do or don't become bookings.
• Evaluate campaigns against inquiries, bookings, retention and authorized spending. Explain measurement gaps and recommend changes based on results.
• Propose marketing budgets, manage authorized spending and commitments, and keep records clear enough for ownership to assess cost and results.
• Build practical production standards and workflows that can support additional media contributors as the company grows.

Requirements

• At least 18 years old and authorized to work in the United States.
• A portfolio, work samples or other demonstration of effective marketing or media work, and the ability to explain the decisions behind it.
• Strong writing and editing judgment: making a service easy to understand while keeping claims accurate.
• Ability to carry creative work from brief through production, review and distribution.
• Practical understanding of customer acquisition and how to judge results beyond views or reactions.
• Careful budget management, and the ability to collaborate under Monty's creative direction, take feedback and keep production moving.
• Preferred: character-led brands, advertising, social or video production, local service marketing, or coordinating creative contributors.

Preferred

• Preferred: character-led brands, advertising, social or video production, local service marketing, or coordinating creative contributors.