Responsibilities

• Develop, write, edit, and publish content across all formats including blog posts, social media, email campaigns, case studies, press releases, and internal communications, ensuring consistency in tone, voice, and messaging.
• Build and maintain a content calendar aligned with campaign goals, and direct distribution across the company website, intranet, social media, and email newsletters.
• Develop and execute integrated marketing campaigns supporting brand awareness, lead generation, and client retention, creating targeted assets including emails, brochures, and case studies.
• Coordinate with vendors, agencies, and internal stakeholders to ensure timely delivery of campaign materials across events, industry moments, and seasonal initiatives.
• Support organic social, email marketing, and SEO-informed content development, partnering with vendors to ensure web content is optimized and aligned with keyword strategy.
• Contribute copy to paid digital advertising efforts as needed.
• Track and analyze campaign and content performance, presenting regular reporting on key metrics including engagement, reach, lead generation, and content effectiveness.
• Use performance data to continuously refine content and campaign strategy.
• Develop and execute an internal communication strategy that drives employee engagement and keeps staff informed of organizational priorities in partnership with HR and leadership.
• Support DEI initiatives and contribute to employee well-being and appreciation efforts.

Requirements

• Preferred Bachelor's degree in Marketing, Communications, or a related field.
• 5+ years of experience in marketing, content creation, and brand communications.
• Strong writing and storytelling skills with the ability to tailor content for diverse audiences and platforms.
• Experience developing and executing integrated marketing campaigns across digital and traditional channels.
• Proficiency in digital marketing tools, social media management platforms, and email marketing platforms.
• Familiarity with SEO best practices and content optimization.
• Strong project management skills with the ability to manage multiple priorities and deadlines.
• Experience with Salesforce Account Engagement preferred.

Preferred

Benefits

• Structured professional development and career growth opportunities.
• Generous paid time off and recognized holidays.
• Comprehensive benefits package, including company 401(k) match.
• Gym membership reimbursement.